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SeniorFull-time
Salary Range
$13,260 - $17,940 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are seeking a Performance Marketing Specialist to join Forbes Advisor, an initiative under the Forbes Marketplace umbrella that provides expert insights on personal finance, health, business, and everyday life decisions. This role involves defining and executing performance marketing strategies across multiple verticals.
Key Responsibilities
- βHelp define performance marketing strategy across Forbes Advisor verticals
- βBuild, execute and optimize performance marketing activities with direct responsibility for results
- βMaintain and monitor bidding strategies, targeting settings, budgets, search terms, and other important account metrics
- βManage the creation of large keyword lists
- βImplement creative copy suggestions
- βDefine campaign budgets, align campaign goals, and ensure search campaigns meet best practice principles
- βEnsure campaigns deliver positive ROI to achieve desired results
- βContinually expand and optimize paid keyword discovery
- βResearch and analyze competitor advertising links
Requirements
- βStrong background in performance marketing with proven experience in strategy development and execution
- βExpertise in bidding strategies, targeting settings, and campaign optimization
- βAbility to manage large keyword lists and implement creative copy suggestions
- βExperience in defining campaign budgets and aligning campaign goals
- βProficiency in analyzing competitor advertising links and optimizing paid keyword discovery
Free to sign up. Takes 30 seconds.
About ForbesAdvisor
ForbesAdvisor is a leading online platform dedicated to providing objective, comprehensive financial advice and product comparisons. Operating within the financial services and consumer guidance industry, the platform leverages the trusted Forbes brand to deliver unbiased insights to help individuals make informed decisions about their money. While the exact founding date is not specified, its association with Forbes suggests a commitment to journalistic integrity and expert analysis in the financial space. ForbesAdvisor serves as a resource hub for consumers navigating complex financial products and services, offering clarity and confidence in their choices. The platform specializes in reviewing and comparing a wide range of financial products, including banking services, insurance, investments, and credit cards. Key features include in-depth analysis, user-friendly comparison tools, and expert recommendations based on rigorous research and testing. ForbesAdvisor targets a broad audience, from first-time investors and young professionals to seasoned financial planners seeking reliable, up-to-date information. Its content is designed to demystify financial jargon, making it accessible to users with varying levels of financial literacy. By prioritizing transparency and data-driven insights, ForbesAdvisor empowers consumers to select the best options for their unique needs.
