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Entry LevelFull-time
Salary Range
$5,100 - $6,900 /year
This salary is estimated based on similar roles. The actual salary may vary.
As a Senior Business Development Manager, you are the frontline architect of Freshworks’ market expansion. You will be responsible for orchestrating high-impact outreach strategies to penetrate assigned regions and secure high-value opportunities. This is not just a prospecting role; it is a strategic consultancy position where you will research complex organizations, map high-profile personas, and initiate the conversations that fuel our global revenue engine. You will be the face of Freshworks, translating our product vision into compelling business value for some of the world’s most reputed brands.
Key Responsibilities
• Strategic Market Prospecting: Conduct rigorous research to identify and qualify high-potential opportunities within assigned territories, ensuring a high-density, quality pipeline.
• Account-Based Intelligence: Execute deep-dive research into target accounts to understand business drivers, organizational structures, and competitive landscapes.
• Executive Engagement: Master the art of the "Cold Start"—initiating and nurturing conversations with C-suite and high-profile stakeholders through sophisticated, multi-channel outreach.
• Brand Evangelism: Act as the primary ambassador for Freshworks, delivering high-impact pitches and product demonstrations that resonate with prospect pain points.
• Creative Campaign Orchestration: Design and deploy bespoke, creative email and social campaigns that cut through market noise to capture executive attention.
• Collaborative Synergy: Partner closely with Sales, Marketing, and Pre-sales teams to ensure a seamless handoff of qualified opportunities and alignment on regional GTM strategies.
• Operational Excellence: Maintain meticulous CRM hygiene (Salesforce), ensuring all meeting intelligence, stakeholder maps, and sales metrics are captured with precision.
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About Freshworks
Freshworks is a leading provider of customer engagement and IT solutions, specializing in creating innovative software that helps businesses streamline operations and enhance customer interactions. Headquartered in the United States, with a global presence, the company was founded in 2010 with a mission to build a new generation of business software that is easy to use, powerful, and accessible. Operating at the intersection of customer service, IT service management, and sales, Freshworks leverages cutting-edge technology to empower organizations of all sizes to deliver exceptional experiences and improve productivity. The company offers a comprehensive suite of products, including Freshdesk for customer support, Freshservice for IT service management, and Freshsales for sales automation. These solutions are designed with intuitive interfaces, AI-driven automation, and robust analytics to simplify complex workflows and provide actionable insights. Freshworks caters primarily to small and medium-sized businesses, as well as enterprises, across various industries, helping them to centralize communication, resolve issues efficiently, and foster stronger relationships with their customers and employees. Key features such as omnichannel support, self-service portals, and customizable workflows ensure that businesses can adapt the tools to their specific needs. Freshworks has established itself as a trusted name in the customer engagement space, recognized for its commitment to innovation and customer-centric approach. The company has achieved significant milestones, including rapid growth in its user base and recognition in industry rankings for its software excellence. By prioritizing scalability, security, and ease of integration, Freshworks differentiates itself by offering solutions that not only address immediate business challenges but also evolve with the changing demands of the market. Its unique value proposition lies in combining powerful functionality with a user-friendly experience, making advanced business tools accessible to organizations at every stage of their growth.
