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SeniorFull-timeGoRESTAPIMicroservicesAIGit
About the Role
We are seeking an experienced Senior Product Manager to lead our Website Builder, Funnel Builder Analytics, and Tracking Events product line. This role focuses on empowering agencies to build beautiful, performant sites and funnels and understand user behavior through deep analytics and event instrumentation.
Key Responsibilities
- →Establish a long-term strategy for HighLevel's Website Builder, Funnel Builder, and Tracking Events
- →Lead discovery, research, requirements, prioritization, execution, and iteration across all builder and analytics capabilities
- →Conduct user interviews, analyze behavioral data, identify user pain points, and convert insights into clear product requirements
- →Define event taxonomy, enhance tracking systems, and evolve analytics dashboards to help users understand traffic and conversions
- →Partner closely with engineering, design, data, GTM, and support teams to drive execution and deliver high-quality features
- →Improve speed, templates, design flexibility, mobile responsiveness, AI-assisted features, media management, and plugin/widget capabilities
- →Present product plans, progress, and updates as a subject matter expert
- →Define and monitor product metrics such as adoption, activation, conversion events, performance, and engagement
- →Work on solutions that help agencies scale with bulk actions, reusable components, collaboration capabilities, and AI-powered enhancements
Requirements
- ✓5–6 years of Product Management experience in SaaS, website builders, marketing tech, analytics platforms, or similar domains
- ✓Strong understanding of website creation tools, funnel builders, conversion optimization, and digital marketing workflows
- ✓Experience with event tracking systems, analytics tools, or BI dashboards
- ✓Familiarity with user behavior tracking (clicks, scrolls, heatmaps, form submissions, media events, etc.)
- ✓Strong UI/UX sensibilities and ability to work closely with designers
- ✓Experience collaborating with engineering teams on complex frontend and backend product builds
- ✓Exposure to or interest in AI-driven workflows, LLM-powered assistants, and generative UI systems
- ✓Proven ability to drive strategy, prioritize effectively, and deliver with ownership
- ✓Excellent communication, problem-solving, and stakeholder management skills
