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ManagerFull-timeAIAPI
Salary Range
$108,800 - $147,200 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are looking for a Product Marketing Manager (PMM) to join Lightricks, an AI-first company creating next-generation content creation technology. The PMM will play a crucial role in driving the success of our AI-powered products and services by developing and executing innovative marketing strategies.
Key Responsibilities
- →Define and Execute GTM Strategy: Drive product launches, align cross-functional teams, and leverage market insights to achieve adoption and growth.
- →Project Management: Execute complex marketing projects with cross-functional teams and stakeholders, ensuring smooth collaboration through tools like Gantt charts and detailed timelines.
- →Product Positioning and Messaging: Craft compelling narratives and ensure consistent messaging across all marketing and sales channels.
- →Product Adoption and Success: Develop strategies to drive customer adoption, retention, and satisfaction, showcasing success stories.
- →Industry Leadership: Act as a thought leader, staying ahead of AI trends and representing LTX Studio at industry events.
Requirements
- ✓4+ years of Product Marketing experience, with at least 2 years in a senior role.
- ✓Experience working in B2B and AI/technology start-ups or hyper-growth companies.
- ✓Deep understanding of the video production pipeline, including pre-production, production, and post-production processes.
- ✓Strong storytelling and communication skills, with the ability to craft narratives that resonate across diverse audiences.
- ✓Analytical and strategic thinking to inform decisions using market research and performance metrics.
- ✓Strong experience in leading successful end-to-end product launches.
- ✓Creative mindset with the ability to develop innovative out-of-the-box campaigns that inspire creators and decision-makers.
- ✓Exceptional collaboration skills for cross-functional work with product, sales, creative, and customer success teams.
- ✓Proven ability to speak at relevant industry events, webinars, and conferences to represent the company and build awareness.
- ✓Strong understanding of generative AI tools and trends in the creative technology landscape.
- ✓Expertise in workflows and challenges faced by creative agencies, studios, and production teams.
- ✓Insight into the unique needs of creators, producers, and marketers in advertising, TV, and film industries.
