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SeniorFull-time
Salary Range
$37,570 - $50,830 /year
This salary is estimated based on similar roles. The actual salary may vary.
• Regular Responsibilities: Conduct monthly, quarterly, and annual competitive analysis for global key accounts in the non-smartphone technology industry (including smart wearables, audio products, PCs, etc.), focusing on the competitive landscape of rival brands. Provide research data and professional support for the formulation of competitive strategies.
• Through comparative analysis, gain a clear understanding of the competitive situation, and offer data support and market insights for the company’s short-, mid-, and long-term strategic planning.
• Independently manage brand research and business data analysis for a specific business segment, identifying underlying causes and uncovering business opportunities by integrating actual business data.
 
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About NielsenIQ
NielsenIQ is a global leader in providing data and insights to help businesses understand consumer behavior and market trends. Operating at the intersection of retail, media, and consumer goods industries, the company was formed through the strategic merger of Nielsen and CACI International's information services division, leveraging decades of expertise in market analytics. Headquartered in the United States with a widespread international presence, NielsenIQ combines advanced technology with deep industry knowledge to deliver actionable intelligence to clients worldwide. The company offers a comprehensive suite of products and services, including retail measurement, media analytics, and consumer insights, all powered by cutting-edge data science and AI technologies. Key features of their solutions include real-time market tracking, granular consumer segmentation, and predictive analytics to optimize business strategies. NielsenIQ primarily serves large retailers, consumer packaged goods manufacturers, and media companies, providing them with the tools to enhance decision-making, drive growth, and adapt to evolving market dynamics. Notable achievements include being a long-standing benchmark in retail measurement and media ratings, with a reputation for accuracy and reliability. NielsenIQ holds a dominant market position, trusted by over 50,000 clients globally, and is recognized for its commitment to innovation and data integrity. The company’s unique value proposition lies in its ability to unify disparate data sources into cohesive insights, enabling clients to navigate complexity and capitalize on emerging opportunities with confidence.
