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SeniorFull-time
Salary Range
$30,056 - $40,664 /year
This salary is estimated based on similar roles. The actual salary may vary.
NIQ Analytics helps our clients develop stronger, smarter sales strategies by delighting shoppers and optimizing price, promotion, assortment, and shelf. With purchase decisions being made in-store, it is imperative for brands to have distribution and sales strategies that maximize their store presence and optimize their retail investments.
The Manager, Analytics Commercial has a focus for two NIQ solution areas, Sales Force Activation and Trade census. These are designed to support sales and trade marketing teams to optimize their route to market.
Responsibilities
• Developing the market for sales efficiency analysis solutions based on big data modeling for FMCG clients
• Introduction of new analysis solutions, sales planning, development of various sales materials related to market development solutions, and sales presentations
• Project coordination and communication between clients and project execution groups (overseas organizations)
• Involved in the process of establishing trade marketing strategies and suggesting execution directions
• Engaging with clients and internal teams to understand client needs as they relate to instore market execution
• Involved in sales and sales promotion policies and direction suggestion process for each distribution channel
• The above role-oriented work is performed, and there may be differences in actual work by project by client. 
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About NielsenIQ
NielsenIQ is a global leader in providing data and insights to help businesses understand consumer behavior and market trends. Operating at the intersection of retail, media, and consumer goods industries, the company was formed through the strategic merger of Nielsen and CACI International's information services division, leveraging decades of expertise in market analytics. Headquartered in the United States with a widespread international presence, NielsenIQ combines advanced technology with deep industry knowledge to deliver actionable intelligence to clients worldwide. The company offers a comprehensive suite of products and services, including retail measurement, media analytics, and consumer insights, all powered by cutting-edge data science and AI technologies. Key features of their solutions include real-time market tracking, granular consumer segmentation, and predictive analytics to optimize business strategies. NielsenIQ primarily serves large retailers, consumer packaged goods manufacturers, and media companies, providing them with the tools to enhance decision-making, drive growth, and adapt to evolving market dynamics. Notable achievements include being a long-standing benchmark in retail measurement and media ratings, with a reputation for accuracy and reliability. NielsenIQ holds a dominant market position, trusted by over 50,000 clients globally, and is recognized for its commitment to innovation and data integrity. The company’s unique value proposition lies in its ability to unify disparate data sources into cohesive insights, enabling clients to navigate complexity and capitalize on emerging opportunities with confidence.
