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ManagerFull-timeRustGitAI
Salary Range
$84,864 - $114,816 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are looking for a Digital Marketing Manager to lead a restructured approach to web and digital performance at Oktopost. This role will focus on infrastructure, process optimisation, and external partner coordination to drive leads, pipeline, and revenue.
Key Responsibilities
- →Own the performance, structure, and user experience of oktopost.com, with responsibility for web navigation, technical SEO, and high-intent conversion paths.
- →Coordinate and manage delivery across external agency partners, including SEO, GEO, AI search, website development, and infrastructure.
- →Define and manage clear briefs, delivery timelines, and performance KPIs for all agency-led digital activity.
- →Optimise key website pages for lead quality and conversion, using behavioural data, A/B testing, and funnel diagnostics.
- →Own the operational configuration of marketing automation workflows, ensuring accurate lead capture, routing, and data integrity.
- →Track and analyse digital performance, user behaviour, and funnel health to identify optimisation opportunities.
- →Maintain reporting on website performance, digital acquisition, and conversion metrics.
- →Work cross-functionally to ensure digital execution aligns with defined revenue processes.
Requirements
- ✓5+ years of experience in B2B digital SaaS marketing, preferably in sales-led companies.
- ✓Proven experience managing external agencies across SEO, paid media, and web development.
- ✓Strong working knowledge of WordPress infrastructure, technical SEO, and web performance optimisation.
- ✓Hands-on experience with Marketo or similar marketing automation platforms.
- ✓Familiarity with AI tools for content performance, SEO, and A/B testing.
- ✓Strong analytical skills with experience using behavioural data to improve digital journeys.
- ✓Understanding of funnel attribution and web-to-CRM handoff processes.
- ✓Experience working closely with Sales and Revenue Operations.
- ✓Ability to manage multiple priorities and stakeholders in a fast-paced environment.
- ✓High attention to detail, with a structured and outcome-driven approach.
- ✓Excellent communication skills in English and Hebrew.
