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International On Premise Trade Marketing Manager - LSR at RedBull
RedBullElsbethen, Salzburg, at·9h ago
SeniorFull-time
Salary Range
$61,051 - $82,599 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are looking for a Global Partnerships Manager to lead trade marketing strategies and activations for key global accounts. This role involves building strong relationships with marketing stakeholders and shaping new global partnership marketing frameworks.
Key Responsibilities
- →Lead trade marketing strategies and activations for key global accounts
- →Build strong relationships with marketing stakeholders across target accounts
- →Shape new global partnership marketing frameworks
- →Collaborate on strategic planning to align priorities
- →Sell and negotiate impactful marketing programs
- →Monitor activations and optimize performance
- →Represent Red Bull at key industry conventions and summits
Requirements
- ✓Experience in trade marketing and global partnerships
- ✓Strong negotiation and strategic planning skills
- ✓Ability to build and maintain relationships with stakeholders
- ✓Knowledge of Red Bull’s brand assets and standards
- ✓Experience in managing stakeholder engagement programs
- ✓Understanding of On-Premise strategy and marketing programs
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About RedBull
RedBull is a global leader in the energy drink industry, renowned for its iconic brand and innovative approach to performance enhancement. Founded in 1987 in Austria, the company has grown into a multinational corporation with a presence in over 171 countries. Beyond its flagship energy drink, RedBull has cultivated a unique corporate identity centered around extreme sports, music, and entertainment, positioning itself as more than just a beverage company but a lifestyle brand that fuels human potential. The company’s primary product is its namesake energy drink, formulated with caffeine, taurine, B vitamins, and other ingredients designed to boost energy and mental focus. RedBull also offers a range of other beverages, including sugar-free variants and flavored options, catering to diverse consumer preferences. Its key features include a distinctive silver can design, aggressive marketing campaigns, and sponsorships of high-profile events such as the RedBull Air Race and the RedBull Flugtag. The brand primarily targets young adults, athletes, and professionals seeking a quick energy boost, while its broader appeal extends to anyone looking for an extra edge in performance or productivity. RedBull has achieved remarkable success, becoming the world’s best-selling energy drink and a cultural phenomenon. The company’s market position is further strengthened by its strategic investments in extreme sports and music festivals, which reinforce its brand image as a purveyor of excitement and adventure. By consistently pushing boundaries and fostering a community of enthusiasts, RedBull has carved out a unique value proposition that transcends the beverage category, embodying a lifestyle of energy, innovation, and daring.
