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SeniorFull-time
Salary Range
$15,912 - $21,528 /year
This salary is estimated based on similar roles. The actual salary may vary.
SCOPE OF WORK
• Full ownership of the sports marketing function across athletes, events, and gaming
• Strategic planning, prioritization, and performance management of all sports pillars
• Line management of athlete manager and gaming manager
• Ownership of annual sports marketing plans, budgets, and kpis
• Final decision-making authority on partnerships, investments, and priorities
• Accountability for delivery, impact, and alignment with company objectives
• Cross-functional alignment with marketing, media, content, finance, and legalKEY RESPONSIBILITIES
• Drive the overall sports marketing strategy across Athletes, Events, and Gaming
• Translate company objectives into clear annual plans, priorities, and KPIs
• Maintain balance across pillars to ensure focus, impact, and efficiency
• Lead business planning and roadmap development for sports marketing
• Own sports marketing budget planning, allocation, and tracking
• Ensure investments deliver against defined objectives and KPIs
• Identify efficiencies and opportunities to scale impact within budget
• Manage, coach, and develop sports marketing team members
• Ensure clear planning, ownership, and accountability across the team
• Support team members across projects to ensure delivery and problem-solving
• Build team capability through clear processes, feedback, and development 
• Lead sports marketing projects end-to-end from planning to execution
• Manage and grow partnerships with athletes, teams, leagues, and federations
• Expand and maintain a strong network to ensure the right setup and support for delivery
• Act as the main point of ownership for Sports marketing department for stakeholder alignment and decision-making
• Drive growth and expansion opportunities across all sports marketing pillars
• Identify new sports, formats, and partnerships aligned with brand strategy
• Protect and evolve existing sports properties to sustain relevance and impact
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About RedBull
RedBull is a global leader in the energy drink industry, renowned for its iconic brand and innovative approach to performance enhancement. Founded in 1987 in Austria, the company has grown into a multinational corporation with a presence in over 171 countries. Beyond its flagship energy drink, RedBull has cultivated a unique corporate identity centered around extreme sports, music, and entertainment, positioning itself as more than just a beverage company but a lifestyle brand that fuels human potential. The company’s primary product is its namesake energy drink, formulated with caffeine, taurine, B vitamins, and other ingredients designed to boost energy and mental focus. RedBull also offers a range of other beverages, including sugar-free variants and flavored options, catering to diverse consumer preferences. Its key features include a distinctive silver can design, aggressive marketing campaigns, and sponsorships of high-profile events such as the RedBull Air Race and the RedBull Flugtag. The brand primarily targets young adults, athletes, and professionals seeking a quick energy boost, while its broader appeal extends to anyone looking for an extra edge in performance or productivity. RedBull has achieved remarkable success, becoming the world’s best-selling energy drink and a cultural phenomenon. The company’s market position is further strengthened by its strategic investments in extreme sports and music festivals, which reinforce its brand image as a purveyor of excitement and adventure. By consistently pushing boundaries and fostering a community of enthusiasts, RedBull has carved out a unique value proposition that transcends the beverage category, embodying a lifestyle of energy, innovation, and daring.
