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SeniorFull-time
Salary Range
$70,444 - $95,306 /year
This salary is estimated based on similar roles. The actual salary may vary.
LEADING OUR WINNING MINDSET
Drive acquisition and growth of QSR customers through impactful Joint Business Plans (JBPs), increasing distribution, visibility, and volume performance.
Develop national ATL and BTL marketing initiatives in alignment with Global Brand strategy.
Partner cross-functionally to build scalable toolkits and support strong field execution. 
Work closely with Key Accounts to identify opportunities that deliver best-in-class ‘Look Like #1’ execution standards.
Continuously identify new ways to strengthen Red Bull’s presence and relevance within the QSR channel.
DRIVE STRATEGY WITH CUSTOMERS
Act as the marketing expert for QSR customers, identifying opportunities to grow brand presence and commercial impact.
Translate customer needs into tailored marketing plans aligned with Red Bull brand priorities and On Premise strategy.
Collaborate with Brand Marketing teams to deliver best-in-class activation plans.
Represent the Red Bull brand externally, strengthening relationships and unlocking new business opportunities.
CATEGORY AND INSIGHTS
Be an expert in the QSR world, through regular time in trade and customer engagement.
Develop actionable insights on key customers, competitors, and category trends to inform strategy.
Provide relevant, insight-led recommendations that support customer growth and strengthen Red Bull’s category leadership.
Identify scalable concepts, tools, and activations that drive measurable impact.
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About RedBull
RedBull is a global leader in the energy drink industry, renowned for its iconic brand and innovative approach to performance enhancement. Founded in 1987 in Austria, the company has grown into a multinational corporation with a presence in over 171 countries. Beyond its flagship energy drink, RedBull has cultivated a unique corporate identity centered around extreme sports, music, and entertainment, positioning itself as more than just a beverage company but a lifestyle brand that fuels human potential. The company’s primary product is its namesake energy drink, formulated with caffeine, taurine, B vitamins, and other ingredients designed to boost energy and mental focus. RedBull also offers a range of other beverages, including sugar-free variants and flavored options, catering to diverse consumer preferences. Its key features include a distinctive silver can design, aggressive marketing campaigns, and sponsorships of high-profile events such as the RedBull Air Race and the RedBull Flugtag. The brand primarily targets young adults, athletes, and professionals seeking a quick energy boost, while its broader appeal extends to anyone looking for an extra edge in performance or productivity. RedBull has achieved remarkable success, becoming the world’s best-selling energy drink and a cultural phenomenon. The company’s market position is further strengthened by its strategic investments in extreme sports and music festivals, which reinforce its brand image as a purveyor of excitement and adventure. By consistently pushing boundaries and fostering a community of enthusiasts, RedBull has carved out a unique value proposition that transcends the beverage category, embodying a lifestyle of energy, innovation, and daring.
