Loading...
ManagerFull-timeVueAWS
Salary Range
$108,800 - $147,200 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are looking for a Lifecycle Marketing Manager to join Robinhood and help advisors get the most out of our platform. This role focuses on delivering timely, relevant, and educational experiences across the advisor journey.
Key Responsibilities
- →Define, design and execute the lifecycle strategy across onboarding, education, product adoption, engagement, and retention for existing advisors
- →Develop advanced segmentation frameworks using behavioral and product usage data to deliver relevant and timely lifecycle experiences
- →Build lifecycle-driven enablement initiatives that support Growth and Advisor Services teams
- →Develop and launch multi-channel lifecycle campaigns across email, in-app, and other owned channels
- →Partner cross-functionally to deliver clear, compliant, and advisor-centric messaging
- →Use experimentation and performance insights to continuously improve lifecycle impact
- →Share insights and recommendations that influence marketing, product, and advisor experience priorities
Requirements
- ✓7-10 years of experience in lifecycle, CRM, or growth marketing
- ✓Experience owning segmentation strategies and journey-based lifecycle programs
- ✓Strong analytical skills with the ability to translate data into action
- ✓Experience driving growth or revenue impact from existing customers
- ✓Ability to collaborate across teams and navigate ambiguity
- ✓Interest in wealth management, fintech, or advisor-focused platforms
- ✓Must have experience utilizing Salesforce Marketing Cloud, Google Analytics, SuperSet
Free to sign up. Takes 30 seconds.
