Senior Product Marketing Manager, Market and Competitive Intelligence at Samsara

Who we are Samsara (NYSE: IOT) is the pioneer of the Connected Operations™ Cloud, which is a platform that enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. At Samsara, we are helping improve the safety, efficiency and sustainability of the physical operations that power our global economy. Representing more than 40% of global GDP, these industries are the infrastructure of our planet, including agriculture, construction, field services, transportation, and manufacturing — and we are excited to help digitally transform their operations at scale. Working at Samsara means you’ll help define the future of physical operations and be on a team that’s shaping an exciting array of product solutions, including Video-Based Safety, Vehicle Telematics, Apps and Driver Workflows, and Equipment Monitoring. As part of a recently public company, you’ll have the autonomy and support to make an impact as we build for the long term. About the role: The Market and Competitive Intelligence (MCI) team is a critical, global Product Marketing function that helps ideate and execute programs to help us maintain our market leadership and win the markets we play in. The Senior Product Marketing Manager, Market and Competitive Intelligence, will be responsible for owning a specific set of competitors end-to-end, meaning research, insight delivery, and relevant program origination, orchestration, and execution. This is a remote position open to candidates based anywhere in the United States. You should apply if: • You want to impact the industries that run our world: Your efforts will result in real-world impact, such as helping to keep the lights on, get food into grocery stores, reduce emissions, and most importantly, ensure workers return home safely. • You are obsessively curious: You love digging into competitors, markets, and buyer behavior, not just to report what's happening, but to find the insight others miss and turn it into an unfair advantage. • You think like a seller: You don't just produce research for research's sake. You build narratives, playbooks, tactics, and internal/external-facing assets that sellers actually use day-to-day. You measure your success by whether the field wins more because of your work. • You are the architect of your own career: If you put in the work, this role won't be your last at Samsara. We set up our employees for success and have built a culture that encourages rapid career development, countless opportunities to experiment and master your craft in a hyper-growth environment. • You want to be with the best: At Samsara, we win together, celebrate together, and support each other. You will be surrounded by a high-caliber team that will encourage you to do your best. In this role, you will: • Own competitive intelligence end-to-end: For a specific set of competitors, you will own everything from research through insight delivery, knowledge base development and maintenance, enablement, win-loss analysis, and more. Serve as the subject matter expert (SME) that the business can turn to for guidance on how to position against and beat the competition. • Develop insights and influence the business strategically: Synthesize research into actionable insights and tactics for GTM, Product, Marketing, Operations, Finance, and senior executive audiences. Translate market and competitive signals into clear recommendations that inform positioning, messaging, go-to-market strategy, product roadmap development and prioritization, M&A, and more. • Enable and support the field: Equip our GTM teams (Sales and Success) with scalable assets (battlecards, playbooks, etc.) and training (live presentations, AI agents, etc.) that directly impacts and improves win rates. Partner cross-functionally with Sales, Product Marketing, and Enablement to keep competitive content current and accessible • Execute with AI-in-mind: Forward-think and use AI to scale the MCI team’s knowledge and output, turning repeatable manual processes into agents and automated workflows that multiply impact. • Champion, role model, and embed Samsara’s cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices Minimum requirements for the role: • Experience: 5+ years in B2B product marketing, market and competitive intelligence, strategy consulting, and/or sales (e.g. former account executive or sales engineer). • Cross-functional leader: Proven success leading complex cross-functional projects across Sales, Marketing, Operations, and Product. • Seller-centric: Marketer that understands the day-to-day life of sales leaders and sellers alike, with a proven track record of reducing cognitive load for GTM teams. • Customer-centric: Marketer that understands the end-to-end funnel – aka how to create pipeline, convert it, and retain it – with a proven track record of developing digestible, and impactful customer-facing materials. • AI-forward: Uses LLMs and GPTs regularly to accelerate daily output and efficiency. • Communication: Exceptional written and verbal communication skills; ability to distill complex technical ideas into bold, strategic narratives and playbooks. • Education: Bachelor’s degree required. An ideal candidate also has: • Agentic thinker: Recognizes repeatable tasks and processes and proactively automates them with AI agents – proven track record of examples to discuss or even present. • Advanced education: Advanced degree candidates are preferred and will be prioritized. The range of annual base salary for full-time employees for this position is below. Please note that base pay offered may vary depending on factors including your city of residence, job-related knowledge, skills, and experience. This role is also eligible for an initial RSU grant with no vesting cliff, and ongoing refresh opportunities tied to performance, subject to plan terms and conditions. Learn more about our total rewards and benefits below. Annual Base Salary$119,297.50—$200,500 USDTotal Rewards At Samsara, we build for the people who keep the global economy moving. We want owners, not passengers, which is why our rewards are designed to fuel high-impact builders. Our compensation program delivers above-market total compensation through a combination of base salary, performance-based bonus/variable pay, and equity (for eligible roles) in a high-growth public company. We meaningfully differentiate pay for our top performers, who have the opportunity to earn above-market compensation that can outpace the broader market over time. Beyond compensation, we provide the foundations that enable long-term success: a flexible, employee-led remote model, a professional development stipend, comprehensive health and parental leave plans, and more. If you’re ready to build for the long term and own the outcome, your journey starts here. Flexible Working At Samsara, we embrace a flexible working model that caters to the diverse needs of our teams. Our offices are open for those who prefer to work in-person and we also support remote work where it aligns with our operational requirements. For certain positions, being close to one of our offices or within a specific geographic area is important to facilitate collaboration, access to resources, or alignment with our service regions. In these cases, the job description will clearly indicate any working location requirements. Our goal is to ensure that all members of our team can contribute effectively, whether they are working on-site, in a hybrid model, or fully remotely. All offers of employment are contingent upon an individual’s ability to secure and maintain the legal right to work at the company and in the specified work location, if applicable. Belonging at Samsara At Samsara, we welcome everyone regardless of their background. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, gender, gender identity, sexual orientation, protected veteran status, disability, age, and other characteristics protected by law. We depend on the unique approaches of our team members to help us solve complex problems and want to ensure that Samsara is a place where people from all backgrounds can make an impact. Accommodations Samsara is an inclusive work environment, and we are committed to ensuring equal opportunity in employment for qualified persons with disabilities. Please email [Upgrade to PRO to see contact] or click here if you require any reasonable accommodations throughout the recruiting process. Our Commitment to Authenticity We use Tofu, a fraud detection tool, to validate the authenticity of applications and protect against identity fraud. This ensures we are connecting with real people and allows us to prioritize genuine candidates. Please see Samsara’s Candidate Privacy Notice for more information. Fraudulent Employment Offers Samsara is aware of scams involving fake job interviews and offers. Please know we do not charge fees to applicants at any stage of the hiring process. Official communication about your application will only come from emails ending in @samsara.com, @us-greenhouse-mail.io or @mail3.guide.co. For more information regarding fraudulent employment offers, please visit our blog post here.