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Mid LevelFull-timeRustGitAI
Salary Range
$85,000 - $115,000 /year
About the Role
The Digital Marketing Specialist plays a key role in executing and supporting Saviynt’s global digital marketing programs. This role ensures programs are delivered efficiently, measured effectively, and supported with strong operational rigor.
Key Responsibilities
- →Support execution of global digital marketing programs including advertising, paid webinars, content syndication, and other paid promotions
- →Coordinate and support digital activity across partner, customer, and international marketing teams
- →Submit and manage cross-functional requests with Creative Services, Web, Marketing Operations, Content Marketing, and other stakeholders
- →Maintain Asana projects, digital tracking sheets, campaign documentation, and the digital marketing Google Drive library
- →Help QA digital operational elements including URLs and UTMs, landing page details, ad variations and A/B testing elements
- →Pull and maintain performance data from programmatic platforms, third-party media vendors, HubSpot, and Salesforce
- →Create and update performance reports and dashboards on a daily, weekly, bi-weekly, and monthly cadence
- →Monitor program performance and identify areas of underperformance or inefficiency
- →Project manage digital programs to ensure timelines, details, and budgets are adhered to
- →Build and update contact and account lists and support data hygiene in tools such as Qualified Signals and Informa TechTarget
- →Help maintain brand consistency and perform light creative support
- →Assist with day-to-day execution and platform hygiene across digital marketing tools and systems
Requirements
- ✓3–5+ years of experience in digital marketing, demand generation, or a related role
- ✓Bachelor’s degree in Marketing, Business, Communications, or equivalent practical experience
- ✓Exceptional attention to detail with the ability to manage multiple priorities and deadlines simultaneously
- ✓Strong skills in Excel, PowerPoint, Google Slides, and other data analysis and presentation tools
- ✓Working knowledge of B2B digital marketing concepts including paid social, paid search, sponsored content, webinars, lead management, and CRM systems
- ✓Experience with or exposure to marketing technology platforms such as Salesforce, HubSpot, webinar platforms, intent data tools, and conversational marketing solutions
- ✓Strong organizational, communication, and cross-functional collaboration skills
- ✓Comfort partnering with marketing, sales, operations, agencies, and external vendors
- ✓Curiosity and eagerness to learn new tools, technologies, and AI-powered marketing capabilities
