Junior Social Media Specialist at Scale%20army%20careers

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.   Our client is focused on building a strong and engaging digital presence through social media, leveraging content, community, and influencer collaborations to drive brand growth. They operate in a fast-paced environment where creativity, consistency, and audience connection are key. As they continue to expand, they are looking for a motivated individual to support execution and contribute to the evolution of their social media strategy.   LOCATION Fully-Remote (Work from Home), 9 AM – 5 PM EST ROLE OVERVIEW The Junior Social Media Manager will be responsible for executing social media strategies, creating engaging content, and managing day-to-day interactions across platforms. This role combines hands-on content creation, community engagement, and performance tracking, with opportunities to collaborate on influencer initiatives and support broader marketing efforts.   KEY RESPONSIBILITIES CONTENT STRATEGY & CREATION - Write compelling, on-brand social media copy tailored to target audiences - Create engaging visuals using tools like Canva, with the option to incorporate GPT for content creation - Support the development and execution of the content calendar, ensuring timely and relevant posts - Collaborate on influencer and brand content to drive organic growth Community Engagement - Engage with the online community through comments, direct messages, and conversations - Maintain a positive and consistent brand presence across platforms - Respond to inquiries and foster meaningful audience interactions - Stay up to date with social media trends and incorporate insights into content Influencer Marketing - Collaborate with influencers to create authentic, brand-aligned content - Leverage AI tools to support content creation while maintaining a human tone - Build and maintain relationships with influencers to increase brand visibility Monitoring & Optimization - Track performance metrics and adjust strategies to improve engagement - Optimize content based on platform-specific requirements and audience behavior - Continuously evaluate and refine content effectiveness Social Prospecting (Light) - Support social prospecting efforts through messaging outreach under sales team guidance - Contribute to lead generation through social channels QUALIFICATIONS EXPERIENCE - 1+ years of experience in social media management or related roles, with a focus on content creation and community engagement Skills - Proficiency in Canva or similar design tools - Experience with GPT-assisted content creation - Ability to develop and execute content strategies - Strong written and verbal communication skills in English - Familiarity with social media platforms and trends, including understanding of American culture - Creative mindset with strong attention to detail - Ability to work independently and adapt in a fast-paced environment - Strong work ethic, reliability, and eagerness to learn - Experience with influencer marketing and brand content is a plus WHAT SUCCESS LOOKS LIKE - Increased brand awareness and meaningful community engagement across social platforms. - Consistent delivery of high-quality, engaging content aligned with brand messaging. - Proactive learning, strategy adaptation, and ongoing optimization of social performance. - Effective collaboration with internal teams and external influencers. OPPORTUNITY This role offers the opportunity to grow within a dynamic and fast-moving environment, contributing directly to the brand’s digital presence. As part of the team, you will gain hands-on experience across content creation, community management, and influencer collaboration, with the potential to expand responsibilities as the company continues to scale. APPLICATION PROCESS: TO BE CONSIDERED FOR THIS ROLE THESE STEPS NEED TO BE FOLLOWED: - Fill in the application form - Record a video showcasing your skill sets