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Mid LevelFull-timeRust
Salary Range
$72,250 - $97,750 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are looking for an inventive Social Creator to join our Educational Content team at SoFi. This role is responsible for transforming educational content into engaging social-first formats across various platforms.
Key Responsibilities
- →Concept and produce social content including video, graphics, carousels, and post copy inspired by SoFi’s educational articles, newsletters, podcasts, and videos.
- →Translate complex financial topics into clear, engaging, platform-native storytelling without sacrificing accuracy or nuance.
- →Collaborate with editors, designers, and strategists while maintaining clear creative ownership and accountability for final output.
- →Research unfamiliar financial topics and quickly build working expertise.
- →Apply objectivity, accuracy, and audience empathy when framing educational content for social platforms.
- →Partner with Social and Community teams to implement a social strategy focused on amplifying SoFi’s educational content.
- →Adapt content for platform-specific best practices across Instagram, TikTok, X, LinkedIn, YouTube, and Reddit, while maintaining a consistent educational voice.
- →Monitor social channels for audience feedback and questions as well as trends related to financial education and incorporate to inform future work.
Requirements
- ✓3+ years of experience owning social content creation end to end, ideally for a brand, media company, or content-driven organization.
- ✓A strong portfolio demonstrating short-form video, on-screen text/graphics, and copywriting across platforms.
- ✓A clear journalistic instinct: curiosity, rigor, objectivity, and the ability to explain complex topics simply.
- ✓Comfort being on camera and serving as a recognizable voice for educational content.
- ✓Deep familiarity with Instagram, TikTok, X, LinkedIn, and their performance metrics.
- ✓A data-informed mindset with experience iterating based on results.
- ✓Strong organizational skills and the ability to manage multiple projects in a fast-paced environment.
Free to sign up. Takes 30 seconds.
