Loading...
SeniorFull-time
Salary Range
$17,680 - $23,920 /year
This salary is estimated based on similar roles. The actual salary may vary.
Role purpose
• Execute business plans to meet or exceed our financial objectives
• Develop collaborative partnerships platforms with our growers/channel
• Develop productive working relationships with key customer contacts in a positive way.
• Leverage customer insights and partnering with customers to input into the development of a joint business plan.Accountabilities
Business accountabilities
Field Marketing Manager will be responsible for
• Lead deployment of Divisional Crop Campaign strategy in assigned BM area.
• Drive the Campaign Management Process (Planning, Execution & Review) in a robust manner to achieve quick establishment & achievement of peak sales of NPIs in 3 years while registering a growth in core brands as well in assigned BM area.
• Drive NPI pre-launch activities to build a confidence with growers & channel partners thru pre-launch demos & showcasing in assigned BM area
• Deploy touchpoint strategy for his respective division in discussion with DMM/HO Marketing to achieve best ROI of A&P and MDO budgets & quick awareness to conversion journey for NPIs & Core Brands.
• Support strong business contribution and profitable growth through judicious use of people and financial resources available. (TMs/MDOs)
• Monitor market intelligence, share customer insights with DMM to be part of Campaign plan.
• Ensure judicious use of campaign tools available with sales team to fulfill their job delivery in the marketplace through high visibility campaign.
• Drive execution excellence with BMs & TMs in grower facing & channel facing activities/other excellence initiatives/ capability linked initiatives.
• Ensure creation of robust MLP by TMs & support execution of Campaign in identified high potential villages to capture bigger value with strong linkage with retailers plans & SoW.
• Drive Retailer Reach & SoW thru NPI & Core Brands value proposition thru & Retailer Loyalty Program Sumridhi in assigned BM area.
Free to sign up. Takes 30 seconds.
About SyngentaGroup
SyngentaGroup is a global leader in the agricultural industry, dedicated to advancing crop protection and seed solutions to meet the world's growing food demands. Headquartered in Switzerland, the company has a rich history dating back to its founding in 2000, emerging from the merger of two leading agricultural companies. With a presence in over 90 countries, SyngentaGroup operates at the forefront of agricultural innovation, focusing on sustainable practices and cutting-edge technologies to enhance crop productivity and resilience. The company's mission is rooted in improving farmers' livelihoods and contributing to global food security through science-driven solutions. SyngentaGroup offers a comprehensive portfolio of products and services, including advanced seeds, crop protection chemicals, and digital agriculture tools. Their solutions are designed to address specific challenges faced by farmers, such as pest resistance, soil health, and climate variability. Key features of their offerings include precision agriculture technologies, biotechnology innovations, and integrated pest management systems. The company primarily targets farmers, agronomists, and agricultural cooperatives, providing tailored solutions to optimize yields and sustainability. Their products are supported by extensive research and development, ensuring they meet the highest standards of efficacy and environmental safety. Notable achievements include SyngentaGroup's recognition as a pioneer in sustainable agriculture, with numerous awards for its contributions to crop science and environmental stewardship. The company holds a strong market position, driven by its commitment to innovation and its ability to adapt to evolving agricultural needs. SyngentaGroup's unique value proposition lies in its holistic approach, combining biological, chemical, and digital solutions to create integrated farming systems that enhance productivity while minimizing environmental impact. This comprehensive strategy has solidified its reputation as a trusted partner in the global agricultural sector.
