About TEGNA
TEGNA Inc. (NYSE: TGNA) helps people thrive in their local communities by providing the trusted local news and services that matter most. With 64 television stations in 51 U.S. markets, TEGNA reaches more thanβ―100 million people monthly across the web, mobile apps, streaming, and linear television. Together, we are building a sustainable future for local news.
LOCAL ACCOUNT MANAGER
Seattle, WA
JOB DESCRIPTION
KING 5 is seeking a highly organized and solutions-driven Local Account Manager to support our sales team and advertising partners across broadcast, streaming, social, and digital platforms. This position plays a critical role in the execution, optimization, and stewardship of integrated marketing campaigns designed to deliver meaningful results for clients and revenue growth for the station.
The ideal candidate thrives in a fast-paced media environment, communicates effectively across departments, and is passionate about delivering exceptional customer service while supporting innovative multimedia campaigns.
RESPONSIBILITIES
β’ Daily interaction with agency and direct clients, Account Executives, and internal departments to support the execution and maintenance of broadcast and digital advertising campaigns.
β’ Manage post-sale campaign execution across linear television, streaming/OTT, social, display, sponsored content, and KING5.com digital platforms.
β’ Partner closely with Account Executives, Digital Strategists, Creative Teams, Traffic Continuity Specialists, Research, News, Sports, and Local Programming teams to ensure successful campaign fulfillment and client satisfaction.
β’ Assist in the implementation and execution of integrated marketing ideas and sponsorship strategies developed collaboratively with internal sales and strategy teams.
β’ Maintain campaign logistics, scheduling accuracy, revisions, makegoods, and audience delivery across multiple platforms and products.
β’ Monitor campaign pacing and performance using Comscore, Google AdsManager, TEGNA Attribution, Command/Salesforce and platform reporting tools to ensure campaign success and optimization.
β’ Interpret campaign performance data and prepare client-facing recaps aligned with advertiser KPIs and business objectives.
β’ Support digital campaign execution including OTT/CTV, targeted display, pre-roll video, social amplification, geo-fencing, sponsored content, and streaming initiatives.
β’ Assist with execution of strategic sports and community partnerships associated with the Seattle Mariners, Seattle Seahawks, Seattle Kraken, and Seattle Seawolves.
β’ Participate in client meetings, presentations, and strategy discussions as needed.
β’ Coordinate workflow and communicate effectively with Account Coordinators and internal support teams to ensure operational efficiency and timely execution.
β’ Utilize Salesforce Command, WideOrbit, Smartsheet, and related sales systems to manage campaign workflow, documentation, and communication.
β’ Assist with month-end reporting, co-op reconciliation, and proof-of-performance materials for advertisers.
β’ Attend sales meetings and training sessions to remain informed on station products, digital solutions, market trends, and evolving media strategies.
β’ Demonstrate a proactive, collaborative, customer-first attitude while balancing multiple priorities and deadlines.
JOB REQUIREMENTS
β’ Minimum two (2) years of account management, sales support, advertising operations, or customer engagement experience in a professional, fast-paced environment.
β’ Strong understanding of broadcast, streaming, digital, and social advertising platforms preferred.
β’ Ability to solve problems independently and make sound decisions in support of customers and internal teams.
β’ Strong organizational skills with the ability to prioritize multiple assignments and meet tight deadlines.
β’ Excellent written, verbal, analytical, and interpersonal communication skills.
β’ Collaborative mindset with the ability to work effectively across multiple departments while also managing responsibilities independently.
β’ Adaptable, detail-oriented, and comfortable in a rapidly evolving media landscape.
β’ Proficient in Microsoft Office Suite including Excel, PowerPoint, Word, and Outlook.
β’ Experience with Google Analytics, Comscore, Salesforce Command, WideOrbit, Smartsheet, or related media and workflow systems preferred.
β’ Familiarity with OTT/CTV products, digital trafficking, social amplification, and attribution reporting is a plus.
β’ Experience with Adobe Premiere, Adobe Media Encoder, or related media workflow tools is a plus.
Pay Range $33β$35 USD
Benefits:
TEGNA offers comprehensive benefits designed to safeguard the physical, mental and financial health of our employees and their families. TEGNA offers two medical plan options for full and part-time employees through Blue Cross Blue Shield of Texas, as well as access to dental and eye care coverage; fertility, surrogacy and adoption assistance; disability and life insurance.
Our 401(k) program offers full, part-time and temporary employees the opportunity to contribute 1% - 80% of their pay on a pre-tax basis to TEGNAβs 401(k). Contributions made up to the first 4% of pay are eligible for a 100% match from the company and are 100% vested from day one.
Regardless of participation in TEGNA medical plans, ALL employees and their eligible family members receive nine free virtual doctorβs appointments with a physician through Teladoc, and 12 free annual therapy sessions with a licensed clinician through Spring Health.
TEGNA offers a generous Paid Time Off (PTO) benefit as well as nine paid holidays per year.
* Some jobs are covered by a collective bargaining agreement and thus some or all of the benefits described herein may not apply. For example, some newsroom bargaining unit employees receive health and retirement benefits under plans administered by the union.
EEO statement:
TEGNA Inc. is a proud equal opportunity employer. We are proud to be an equal opportunity employer, hiring and developing individuals from diverse backgrounds and experiences to add to our collaborative culture. We value and consider applications from all qualified candidates without regard to actual or perceived race, color, religion, national origin, sex, gender, age, marital status, personal appearance, sexual orientation, gender identity or expression, family responsibilities, disability, medical condition, enrollment in college or vocational school, political affiliation, military or veteran status, citizenship status, genetic information, or any other basis protected by federal, state or local law. TEGNA will reasonably accommodate qualified individuals with disabilities in accordance with applicable law. If you are in need of an accommodation in order to submit your application, please email [Upgrade to PRO to see contact]
Recruiting Fraud Alert:
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Recruiters or Hiring Managers will never request payments, ask for financial account information or sensitive information such as social security numbers.
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