ABOUT TRADEIFY
Tradeify is a fast-growing fintech platform giving traders capital, elite tools, and a high-performance ecosystem. Social media is our #1 growth channel and a core driver of customer acquisition.
Weβre looking for a highly entrepreneurial Social Media Manager who treats social as a scalable growth engine β not just a content channel.
ROLE OVERVIEW
As Social Media Manager, you will own the strategy, execution, and scaling of Tradeifyβs social presence across platforms like X (Twitter), TikTok, Instagram, YouTube Shorts, and emerging channels.
This is a player-coach role β you will both execute high-impact growth tactics yourself and lead a small team of social media ICs, guiding them to operate with speed, creativity, and accountability.
Youβll leverage AI, automation, and growth-hacking tactics to drive follower growth, engagement, and trader acquisition β while building systems that scale beyond any single person.
WHAT YOUβLL DO
OWN AND SCALE SOCIAL GROWTH STRATEGY
- Build and execute Tradeifyβs end-to-end social growth strategy using AI-powered insights, automation, and rapid experimentation
- Turn social into a predictable acquisition engine by developing repeatable systems, not one-off wins
- Define, track, and consistently hit KPIs across growth, engagement, and conversion
LEAD AND DEVELOP A HIGH-PERFORMANCE TEAM
- Lead, mentor, and guide a small team of social media ICs
- Set clear priorities, workflows, and performance expectations
- Create a culture of speed, experimentation, and accountability
- Provide hands-on feedback on content, strategy, and execution
EXECUTE HIGH-VELOCITY GROWTH TACTICS
- Run AI-powered trend-jacking to deploy content in minutes
- Execute viral format cloning and rapid A/B testing at scale
- Build and manage creator and micro-influencer collaborations
- Design growth loops and shareable content mechanics that drive organic distribution
- Use AI across ideation, production, scheduling, and analytics to maximize output
BUILD SCALABLE CONTENT SYSTEMS
- Design workflows for consistent, high-volume, high-quality content production
- Implement tools, automation, and AI agents to increase velocity without sacrificing quality
- Create frameworks that scale content across multiple platforms simultaneously
OWN PERFORMANCE, REPORTING, AND EXECUTIVE COMMUNICATION
- Track and report on engagement, reach, follower growth, and trader conversion
- Translate data into clear insights, action plans, and strategic recommendations
- Provide regular updates to leadership on performance, experiments, and growth opportunities
- Bring a strong POV on whatβs working, whatβs not, and where to invest next
DRIVE CONTINUOUS EXPERIMENTATION
- Launch and test multiple content formats (video, threads, memes, education, etc.)
- Rapidly iterate based on performance signals
- Identify repeatable viral formats and scale them across channels
STAY AHEAD OF TRENDS AND CULTURE
- Monitor conversations across trading and internet communities (X, Reddit, Discord, TikTok)
- Identify opportunities for Tradeify to participate in relevant cultural moments
- Stay ahead of platform changes, algorithm shifts, and emerging formats
WHAT WEβRE LOOKING FOR
CORE EXPERIENCE
- 4β7+ years managing and growing social media accounts for a brand, startup, or creator
- Proven track record of scaling accounts (followers, engagement, and/or acquisition)
- Experience leading or mentoring others, even in a small or informal team structure
- Strong understanding of TikTok, X (Twitter), Instagram, and YouTube Shorts
BONUS POINTS
- Experience in fintech, trading, crypto, or high-performance communities
- Experience scaling accounts past 100K+ or 500K+ followers
- Experience building AI-driven or automated content systems
- Experience working with creators, influencers, or online communities
WHY JOIN TRADEIFY
- Work at the intersection of fintech, trading, and internet culture
- Own a critical growth channel with direct impact on revenue
- Lead and build a high-performing social team
- High autonomy with the ability to test, learn, and move fast
- Shape the voice and presence of a rapidly growing trading platform