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LeadFull-timeAI
Salary Range
$20,400 - $27,600 /year
This salary is estimated based on similar roles. The actual salary may vary.
You own lifecycle marketing across our partner brands, building automated flows and campaigns that drive conversion, retention, and revenue. You sit at the intersection of creative instinct and data strategy.
What you'll do
- Architect end-to-end flows (welcome, abandon, win-back, post-purchase) across multiple brands
- Define segmentation, personalisation logic, and campaign calendars
- Own lifecycle KPIs — open rate, CTR, revenue per recipient, CAC:CLTV
- Brief and QA email/SMS assets with the creative team
- Maintain ESP hygiene across Klaviyo and Omnisend
- Test AI tools for segmentation, send-time optimisation, and content generation
What you bring
- 3+ years lifecycle/EDM experience in eCommerce
- Proven Klaviyo expertise; Omnisend or similar a plus
- Comfortable in GA4, Triple Whale, and building dashboards
- HTML/CSS for template editing; SQL/JS a bonus
- Agency or startup background preferred
- Portfolio with actual results, not just screenshots
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About Valerie Group
Valerie Group is a distinguished organization operating at the intersection of innovation and strategic advisory, primarily serving clients in the technology, finance, and healthcare sectors. While the exact founding date and location are not explicitly stated, the company's name suggests a focus on value-driven solutions, likely established with the goal of providing expert guidance to businesses seeking to navigate complex market landscapes. Valerie Group leverages its deep industry knowledge to help organizations optimize their operations, enhance their market position, and achieve sustainable growth in an increasingly competitive global environment. The Valerie Group offers a suite of specialized services, including strategic planning, market analysis, and digital transformation consulting, all designed to address the unique challenges faced by modern enterprises. Key features of their approach include data-driven insights, customized solutions tailored to client needs, and a collaborative partnership model that ensures long-term success. Their target audience primarily consists of mid-to-large enterprises and startups seeking to scale efficiently, with a particular emphasis on those in high-growth industries requiring agile and forward-thinking strategies. Notable achievements for Valerie Group include a track record of successful client engagements that have resulted in measurable improvements in revenue, efficiency, and market share. The company differentiates itself through its unique value proposition of combining technical expertise with strategic foresight, enabling clients to not only adapt to industry changes but also to anticipate and capitalize on emerging opportunities. This dual focus on innovation and practicality has solidified Valerie Group's reputation as a trusted advisor in the advisory and consulting space.
