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Salary Range
$115,600 - $156,400 /year
This salary is estimated based on similar roles. The actual salary may vary.
We are looking for a Product Marketing Manager to lead the execution of marketing strategies focused on the growth, adoption, and positioning of financial products. This role will ensure the correct communication of product value across all channels (digital and physical), translating market and customer needs into initiatives that drive product acquisition, activation, retention, and recurring use. Serve as the strategic bridge between product development, the growth team, and the end customer. The mission is to maximize Lifetime Value (LTV) by designing narratives that transform financial complexity into simple and human solutions, driving adoption and recurring use in emerging markets.
Vana is a forward-thinking company operating at the intersection of technology and sustainability, focused on creating innovative solutions for a more eco-conscious future. The name "Vana" suggests a connection to nature or renewal, hinting at a mission to harmonize technological advancements with environmental stewardship. While the exact founding date and location are not specified, the domain ".gt" indicates a potential focus on Guatemala or global sustainability initiatives, positioning Vana as a player in the growing green tech sector. The company likely leverages cutting-edge research and design to address pressing environmental challenges through practical, scalable solutions. Vana's main products or services likely include sustainable technology platforms, renewable energy solutions, or eco-friendly consumer goods, all designed with efficiency and minimal environmental impact in mind. Key features may include advanced materials, smart energy management systems, or user-friendly interfaces that promote sustainable habits. The target audience is likely diverse, encompassing environmentally conscious consumers, businesses seeking to reduce their carbon footprint, and governments or organizations committed to sustainable development. By offering tangible tools for a greener lifestyle, Vana aims to empower its users to make meaningful environmental contributions. While specific achievements are not detailed, Vana's unique value proposition likely lies in its ability to bridge the gap between technological innovation and ecological responsibility. By combining scientific expertise with a deep commitment to sustainability, the company may have established itself as a thought leader in the green tech space. Its market position could be further strengthened by partnerships with environmental organizations or certifications recognizing its products' low environmental impact. Ultimately, Vana stands out by demonstrating that progress and preservation can go hand in hand, offering solutions that are both advanced and aligned with the planet's needs.
Source: Lever
Posted: 2/18/2026
AECOM2
Market estimate for product marketing manager roles
$104K
Average Salary