Alternance - Insights Analyst Marketing H/F/X at veepee

veepee

Saint-Denis·3h ago

Mid LevelFull-timeVueGit

Salary Range

$68,000 - $92,000 /year

Estimated

This salary is estimated based on similar roles. The actual salary may vary.

About the Role

Veepee is seeking an Insight Analyst to join our Insight & Analytics team. This role involves analyzing programmatic campaign performance and contributing to consumer behavior studies. The Insight Analyst will use available data to address brand challenges and provide recommendations aligned with marketing strategies.

Key Responsibilities

→Calculate and analyze media campaign performance metrics (click rate, visibility, attention, visits, etc.)
→Conduct profiling studies using Veepee, Geolocation, and Semantic data platforms
→Assist in measuring results for Veepee and Veepee | ad innovations
→Formulate recommendations based on campaign results and commercial objectives
→Analyze digital questionnaires to enhance consumer knowledge for partners
→Create Google Slides presentations for analysis and insights
→Update and build data visualizations using Google Sheets, Tableau, and Microstrategy
→Contribute to improving analysis tools developed by the insight team

Requirements

✓Business school or engineering degree related to digital marketing or data
✓Good knowledge of digital marketing landscape
✓Intermediate level in Google Sheets (basic formulas, pivot tables, charts)
✓Beginner to intermediate level in data analysis and visualization tools like Tableau or equivalent
✓Strong organizational skills and ability to prioritize tasks
✓Analytical mindset, curiosity, and attention to detail
✓Adaptability to a constantly evolving environment
✓Ability to work autonomously and proactively solve problems
✓Team spirit and proactiveness
✓Strong written and oral presentation skills
✓Proficiency in French and ease with English