β‘ [HIRING FREELANCE] Social Media Specialist for product Edutech
Key Responsibilities
Strategy & Content Creation:Β Develop, implement, and manage social media strategies to align with brand goals. Create compelling, consistent, and on-brand content (including copywriting, basic design/video).
Scheduling & Community Management:Β Maintain content calendars and interact with followers to foster engagement.
Analytics & Reporting:Β Monitor, analyze, and report on key performance metrics (ROI, KPIs, engagement).
Trend Monitoring:Β Stay up-to-date with the latest social media best practices, tools, and trends.
Collaboration:Β Work with marketing, creative, or product teams to support campaigns.
Required Skills and Qualifications
Platform Knowledge:Β In-depth knowledge of social media platforms (Instagram, TikTok, Facebook, LinkedIn, Twitter).
Communication:Β Excellent copywriting and storytelling skills.
Analytical Skills:Β Proficiency in social media analytics tools (e.g., Google Analytics, Facebook Insights, Socialinsider, Sproursocial).
Experience:Β 1β3 years of experience in social media marketing or a similar digital marketing role.
Education:Β Bachelorβs degree in Marketing, Communications, Business, or related field.
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