Digital Marketing Manager at 6sense

6sense

Austin, Texas, United States·1d ago

ManagerFull-timeGitAI

Salary Range

$108,800 - $147,200 /year

Estimated

This salary is estimated based on similar roles. The actual salary may vary.

About the Role

6sense is seeking a Digital Marketing Manager to join their team. This role will focus on digital strategy, conversion optimization, analytics, and driving pipeline growth. The manager will play a key role in supporting the entire marketing organization.

Key Responsibilities

→Partner with marketing team members to guide them in best practices for custom landing pages supporting events and campaigns
→Manage the WordPress website on a day-to-day basis
→Create custom high-performing pages, including testing various copy and layout
→Manage website personalization tools
→Manage AI agents with a goal of maximizing conversions
→Report on website performance
→Continually test to drive higher performance across the website
→Work closely with the content team on AEO/SEO initiatives

Requirements

✓5-7 years of experience
✓Strong organizational skills and ability to manage multiple projects simultaneously
✓Strong interest in CRO and ability to self-identify and execute tests
✓Understanding of ABM technologies and how to execute
✓Experience with WordPress and website management, including building pages, working with web designers, reporting, and analytics
✓Knowledge of SEO/AEO technical best practices
✓Experience with Google Analytics 4 and Tag Manager
✓Experience with Qualified or similar conversational AI platform
✓Experience with Trendemon, Mutiny, or other website personalization tools