Manager, Enterprise Sales Development Team at Axon

Join Axon and be a Force for Good. At Axon, we’re on a mission to Protect Life. We’re explorers, pursuing society’s most critical safety and justice issues with our ecosystem of devices and cloud software. Like our products, we work better together. We connect with candor and care, seeking out diverse perspectives from our customers, communities and each other. Life at Axon is fast-paced, challenging and meaningful. Here, you’ll take ownership and drive real change. Constantly grow as you work hard for a mission that matters at a company where you matter. Your Impact As the Enterprise SDR Manager at Axon, you will build and lead a high-performing Sales Development organization responsible for generating qualified pipeline for our enterprise sales teams. This role sits at the center of our top-of-funnel engine and plays a critical part in how Axon introduces its mission, products, and platform to new customers. You will design and execute the strategy that drives consistent, scalable pipeline creation across enterprise segments. By partnering closely with Marketing and Sales leadership, you will ensure alignment on messaging, campaigns, and lead management while establishing the systems and processes that enable SDRs to operate at a high level. You will treat enablement and process as products: documented, measurable, and continuously improved. Through coaching, experimentation, and data-driven management, you will help build a disciplined outbound motion that improves connection rates, qualification quality, and conversion to revenue. This role requires a leader who leads from the front, holds a high bar for performance, and builds repeatable systems that allow a lean team to produce outsized results. What You'll Do • Lead and manage the SDR team responsible for generating Sales Qualified Leads (SQLs) for enterprise sales. • Own attainment of SDR pipeline targets and establish clear performance metrics across the team. • Partner with Marketing to co-lead top-of-funnel strategy, including campaign planning, messaging alignment, inbound lead SLAs, and feedback loops. • Standardize SDR outreach motions including talk tracks, email sequences, and messaging frameworks by product, persona, vertical, and use case. • Build a scalable SDR playbook that defines ICPs, personas, qualification standards, discovery approaches, and handoff processes to Account Executives. • Coach SDRs through structured call reviews focused on objection handling, discovery quality, and call control. • Implement consistent account research and personalization frameworks to improve relevance and conversion rates. • Run structured A/B testing across outreach sequences and messaging and use results to continuously refine the outbound strategy. • Establish a data-driven management cadence using dashboards, reporting, and pipeline analysis to inform decisions. • Partner with Revenue Operations to ensure CRM hygiene, workflow integrity, and accurate reporting across Salesforce and related systems. • Own the SDR technology stack, including evaluation, selection, and optimization of outbound engagement and prospecting platforms. • Continuously evaluate tools and processes that improve SDR productivity, connect rates, and pipeline generation. What You Bring • Experience leading SDR or Business Development teams within an enterprise B2B technology company. • Demonstrated success building and scaling top-of-funnel pipeline generation programs. • Strong partnership experience with Marketing and Sales leadership to align campaign strategy and lead management. • A structured, systems-oriented mindset with experience building playbooks, messaging frameworks, and repeatable outbound processes. • Strong coaching ability with a track record of improving SDR call performance, discovery quality, and objection handling. • Analytical mindset with experience managing through dashboards, experimentation, and data-driven insights. • Familiarity with modern SDR and RevOps tooling such as Salesforce, outbound engagement platforms, and prospecting databases. • A bias toward action and operational rigor, with the ability to set a high performance bar while building scalable processes. • Strong attention to detail and the ability to operate deeply in both strategy and execution. Work Location This role is based out of our Boston Office and follows a hybrid schedule. We rely on in-person collaboration and ask that team members work onsite Tuesdays through Fridays, with the flexibility to work remotely on Mondays, unless there is an approved workplace accommodation. We believe that connection fuels innovation, and our in-office culture is designed to foster meaningful teamwork, mentorship, and shared success. Benefits that Benefit You • Competitive salary and 401k with employer match • Discretionary paid time off • Paid parental leave for all • Medical, Dental, Vision plans • Fitness Programs • Emotional & Mental Wellness support • Learning & Development programs • Employee Resource Groups (ERGs) • And yes, we have snacks in our offices Benefits listed herein may vary depending on the nature of your employment and the location where you work. Axon is a total compensation company, meaning compensation is made up of base pay, bonus, and stock awards. The actual base pay is dependent upon many factors, such as: level, function, training, transferable skills, work experience, business needs, geographic market, and often a combination of all these factors. Our benefits offer an array of options to help support you physically, financially and emotionally through the big milestones and in your everyday life. To see more details on our benefits offerings please visit [Upgrade to PRO to see link] Base Pay Range$94,500—$151,200 USDDon’t meet every single requirement? That's ok. At Axon, we Aim Far. We think big with a long-term view because we want to reinvent the world to be a safer, better place. We are also committed to building diverse teams that reflect the communities we serve. Studies have shown that women and people of color are less likely to apply to jobs unless they check every box in the job description. If you’re excited about this role and our mission to Protect Life but your experience doesn’t align perfectly with every qualification listed here, we encourage you to apply anyways. You may be just the right candidate for this or other roles. Important Notes The above job description is not intended as, nor should it be construed as, exhaustive of all duties, responsibilities, skills, efforts, or working conditions associated with this job. The job description may change or be supplemented at any time in accordance with business needs and conditions. Some roles may also require legal eligibility to work in a firearms environment. We collect personal information from applicants to evaluate candidates for employment. You may request access, deletion, or exercise other CCPA rights at [Upgrade to PRO to see contact] or via our Axon Privacy Web Form. For more information, please see the Your California Privacy Rights section of our Applicant and Candidate Privacy Notice. Axon’s mission is to Protect Life and is committed to the well-being and safety of its employees as well as Axon’s impact on the environment. All Axon employees must be aware of and committed to the appropriate environmental, health, and safety regulations, policies, and procedures. Axon employees are empowered to report safety concerns as they arise and activities potentially impacting the environment. We are an equal opportunity employer that promotes justice, advances equity, values diversity and fosters inclusion. We’re committed to hiring the best talent — regardless of race, creed, color, ancestry, religion, sex (including pregnancy), national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, genetic information, veteran status, or any other characteristic protected by applicable laws, regulations and ordinances — and empowering all of our employees so they can do their best work. If you have a disability or special need that requires assistance or accommodation during the application or the recruiting process, please email [Upgrade to PRO to see contact]. Please note that this email address is for accommodation purposes only. Axon will not respond to inquiries for other purposes. Phishing alert: Axon will never ask you to pay for any part of the hiring process, including training, equipment, or background checks. We do not make job offers via text message, WhatsApp, or instant messaging platforms without a formal interview process. All legitimate job openings are listed on our official careers page at [Upgrade to PRO to see link] If you receive a suspicious offer or outreach from an email address that is not @axon.com, or if you are asked for sensitive personal information (bank details, Social Security Number) prematurely, please ignore the message and report it to [Upgrade to PRO to see contact].