Marketing Manager（remote） at Cambly

Cambly

Tokyo·8h ago

ManagerFull-timeGo

Salary Range

$59,840 - $80,960 /year

Estimated

This salary is estimated based on similar roles. The actual salary may vary.

About the Role

We are looking for a Marketing Manager to drive lead and demand generation efforts for Cambly in the Japanese market. This role requires a strategic leader who can design, execute, and measure marketing campaigns that drive qualified leads and revenue.

Key Responsibilities

→Own the full development and execution of integrated B2B demand generation campaigns across multiple channels.
→Manage the content funnel for the B2B market, including writing and editing impactful blog posts and creating high-value collateral.
→Plan, execute, and measure the success of both online and offline events to generate high-quality leads.
→Design and implement targeted ABM strategies in collaboration with the Sales team.
→Continuously monitor, analyze, and report on the performance of all marketing initiatives.
→Own and manage the B2B marketing budget, allocating resources effectively to maximize ROI.
→Maintain close collaboration with the Sales team to ensure lead quality and consistent messaging.

Requirements

✓Ability to communicate effectively in English and Japanese
✓5-10 years of experience in marketing, with a proven focus on lead/demand generation and pipeline growth
✓Deep understanding of the Japanese B2B landscape, audience, and key industry verticals
✓Proven ability to create compelling B2B content, including writing original blog posts, whitepapers, and developing persuasive case studies
✓Experience planning and executing successful online and offline B2B events