Marketing Channel Manager, TV & Offline Media at Chime

Chime

San Francisco, CA·1w ago

ManagerFull-timeRustAWS

Salary Range

$108,800 - $147,200 /year

Estimated

This salary is estimated based on similar roles. The actual salary may vary.

About the Role

Chime is seeking a TV & Offline Media Manager to support and scale a $60M+ offline marketing program. This role involves planning and executing TV, Audio, and Direct Mail campaigns that balance brand storytelling with performance accountability.

Key Responsibilities

→Support and optimize TV, Audio, and Direct Mail campaigns to improve CAC efficiency and growth metrics
→Ensure day-to-day executional excellence across Direct Mail & Audio, including trafficking, asset coordination, and launch readiness
→Partner with media agencies and internal teams to manage timelines and deliverables
→Monitor campaign pacing and performance, providing optimization recommendations
→Support creative development and testing, including asset management and feedback loops
→Develop expertise in offline measurement, including attribution and reporting methodologies
→Improve processes, reporting quality, and testing rigor as the offline program scales

Requirements

✓3–5 years of hands-on experience managing offline media campaigns
✓Experience supporting or scaling large-budget media programs ($10M+ annually)
✓Strong analytical mindset with experience using performance data to guide decisions
✓Cross-functional partnership experience with Creative, Analytics, MarTech, and Media/Agency teams
✓Ability to manage multiple workstreams simultaneously with strong attention to detail
✓Familiarity with offline attribution, incrementality testing, or MMM
✓Experience working with media agencies on execution and reporting