Product Marketing Manager at Curri

Product Marketing Manager About the role: Curri is looking for its first Product Marketing Manager — someone who closes the gap between what the company builds and what the market understands. You're joining as Curri builds a $500M software business inside a 1,200+ customer marketplace backed by a real, operating nationwide delivery network. The category narrative, product taxonomy, and messaging architecture are wide open. You'll define them. What you will do: - Own Curri's category narrative and platform positioning — name the primitives, write the vision, build messaging that works from brand level down to individual features, use cases, and industries. - Make every shipped feature visible: a name, a story, a launch artifact, and a sales brief on a defined cadence. - Build competitive positioning — battlecards, displacement narratives, and "why us vs. them" decks that Enterprise Sales actually uses in deals. - Pull real language from Curri's 1,200+ distributor customers and 10,000+ monthly active users — use it in messaging, feed the insight back to Product. - Build AI-powered workflows for competitive intel and content production so you operate with the leverage of a full PMM team. What you need to have: - You write from a category-defining manifesto down to a 280-character feature announcement, and both earn their place. - A credibility-first instinct — you understate something that ships rather than overpromise something that doesn't. - Invisible features register as a personal problem. You move fast to close the gap. - Shipped agentic workflows for competitive intel or content production — you measure what they produce. - Strong bias toward shipping over spec'ing — you publish v1 and iterate against real signal. Bonus points for: - Category creation at a Series B/C SaaS company — you named the primitives and watched the market repeat your language back. - PMM background in logistics, supply chain, or industrial-vertical SaaS. - Publicly published work that shifted a category: manifesto, viral thread, analyst-cited POV. - Based in Southern California with proximity to Ventura HQ for periodic collaboration. What is in it for you? - First PMM hire — full ownership of category narrative, positioning, and launch infrastructure from day one. - Direct partnership with a GM who codes alongside you and ships fast. - Competitive salary, equity, and full benefits (health, dental, vision, 401K). Who are we? We are Curri, and our mission is to be the way the world delivers construction and industrial supplies. Curri provides on-demand, last-mile logistics for construction and adjacent industries with our nationwide fleet of cars, trucks, and flatbeds. Founded in 2018 and part of the YC S19 Batch, we’re solving the massive inefficiencies that exist in the construction industry. Our headquarters are in Ventura, CA. Learn more at curri.com [Upgrade to PRO to see link]