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SeniorFull-timeGitGoAI
Salary Range
$88,400 - $119,600 /year
This salary is estimated based on similar roles. The actual salary may vary.
We are looking for a marketing manager to lead go-to-market execution and deliver integrated marketing programs for the card and consumer finance market. You will implement campaigns, develops content, and help sales to lead pipeline and revenue within a complex and evolving landscape.
You are an operator who translates strategy into action, and deliver high-quality marketing programs. You will also support AI and automation programs within Integrated Marketing by helping translate data, analytics, and advanced capabilities into messaging and scalable programs. This position is located in the Southern California area, and will potentially need to report to the Costa Mesa Office. You will report to the Vice President of marketing for this position.
 
What You'll Do:
• Implement Integrated Marketing Plans: Support and implement the marketing plan and calendar, including multi-channel campaigns (digital, events, content, industry partnerships) and performance tracking to promote demand and engagement
• Develop Content and Sales Enablement: Create marketing assets such as emails, pitch decks, case studies, and expertise that support campaigns and accelerate the sales cycle
• Support AI, Automation and Data-Driven Positioning: Translate advanced analytics, automation capabilities, and AI-driven solutions into clear, customer-friendly messaging tailored to card and AFS providers
• Lead Market Programs: Implement market-facing programs including industry events, Experian-hosted forums, webinars, and expertise programs, coordinating across partners to promote awareness and engagement
• Conduct Market Insights: Monitor industry trends, competitive activity, and perform opportunity analysis to inform campaign execution and identify growth opportunities
• Collaborate to Win: Partner with Sales, Product, Solutions Marketing, and Integrated Marketing teams to ensure aligned program execution, including support of broader AI and automation priorities
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About Experian
Experian is a global information services company that specializes in providing data and analytics solutions to businesses and consumers. Headquartered in Dublin, Ireland, with a presence in over 44 countries, Experian has been a leader in the information services industry since its inception in 1996. The company leverages advanced technology and extensive data resources to help organizations make informed decisions, mitigate risk, and identify growth opportunities. Its services are integral to sectors such as finance, retail, telecommunications, and healthcare, where accurate data is critical for operational efficiency and strategic planning. Experian offers a comprehensive suite of products and services, including credit reporting, fraud detection, marketing analytics, and decision automation. Key features of their solutions include real-time data processing, predictive analytics, and customizable reporting tools that enable clients to gain actionable insights. The company primarily targets financial institutions, retailers, and telecommunications providers, helping them manage credit risk, combat fraud, and enhance customer engagement. Additionally, Experian provides consumer credit reports and identity protection services, catering to individuals seeking financial transparency and security. Experian has established itself as a market leader, recognized for its innovative use of data and technology to solve complex business challenges. The company holds a significant market share in the information services industry, supported by its robust global infrastructure and commitment to data accuracy and compliance. Experian’s unique value proposition lies in its ability to integrate vast datasets with cutting-edge analytics, providing clients with unparalleled insights that drive business success and regulatory compliance. Its dedication to data privacy and ethical practices further reinforces its reputation as a trusted partner in the information services sector.
