Creative Copywriter (all genders) at Hellofresh

Hellofresh

Berlin, Berlin, Germany·1w ago

Mid LevelFull-time

Salary Range

$47,600 - $64,400 /year

Estimated

This salary is estimated based on similar roles. The actual salary may vary.

About the Role

We are looking for a Copywriter to join HelloFresh and be the creative voice of our brand in the German-speaking region. You will be responsible for bringing our brand to life and ensuring consistent messaging across all channels in the DACH market.

Key Responsibilities

→Create content for CRM, social media, performance marketing, and print materials
→Adapt global campaigns and scripts for the German market while maintaining DACH tonality
→Ensure consistent 'HelloFresh Voice' across all formats
→Proofread, optimize text flow, and ensure correct grammar and spelling
→Adapt core messages for different platforms while respecting technical constraints
→Create text variations for A/B testing to improve performance
→Structure complex content into easily digestible formats
→Provide quick feedback and text optimization support for the marketing team

Requirements

✓Completed degree in Marketing, Communications, German Studies, or similar
✓Relevant experience in copywriting (preferably in e-commerce, food, or agency environment)
✓Creativity, excellent language skills, and sense for appropriate tone
✓Strong attention to detail and structured, quality-focused work style
✓Ability to simplify complex topics and make them engaging
✓Fluent German (C1 level) and good English (B2-C1 level) for global collaboration