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SeniorFull-time
Salary Range
$35,360 - $47,840 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are seeking a Marketing Manager to lead the marketing department and achieve various marketing objectives. This role involves developing and executing comprehensive marketing strategies, managing budgets, and guiding team members to ensure successful project outcomes.
Key Responsibilities
- →Develop and execute marketing plans to meet departmental targets, including budget planning and performance management
- →Manage daily operations of the marketing department, including regular reporting and progress reviews
- →Provide innovative content and strategies for marketing campaigns, analyze competitor exhibitions, and plan industry events
- →Utilize new media channels to create and distribute engaging content, enhancing brand visibility and audience engagement
- →Develop VIP audience service plans, maintain relationships with industry associations, and collaborate with media and clients
- →Lead digital marketing efforts using tools like SEO/SEM and EDM, exploring new marketing methods and channels
- →Build and develop the marketing team through training, setting KPIs, and regular performance reviews
Requirements
- ✓Proven experience in marketing management and team leadership
- ✓Strong skills in budget planning and performance management
- ✓Excellent understanding of market analysis and competitor research
- ✓Proficiency in new media and digital marketing tools
- ✓Ability to develop and execute innovative marketing strategies
- ✓Experience in KPI setting and performance review processes
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About InformaGroupPlc
InformaGroupPlc is a leading provider of information, analytics, and events solutions, operating primarily within the business-to-business (B2B) sector. The company leverages its deep industry expertise to deliver actionable insights and networking opportunities to professionals across various industries. While the exact founding date and location are not explicitly stated in the name, the "GroupPlc" designation suggests a well-established, international organization with a structured corporate framework. InformaGroupPlc focuses on connecting businesses with the knowledge and connections they need to thrive in competitive markets. The company offers a range of products and services, including industry reports, market research, conferences, and digital platforms tailored to specific sectors such as pharmaceuticals, technology, and finance. Key features of their offerings include data-driven analytics, expert-led events, and subscription-based content that helps organizations stay ahead of industry trends. Their target audience consists of corporate executives, decision-makers, and professionals seeking to enhance their strategic planning, operational efficiency, and professional development. By providing targeted, high-quality information, InformaGroupPlc serves as a trusted partner for businesses aiming to navigate complex market dynamics. Notably, InformaGroupPlc has built a strong reputation for its ability to deliver high-impact events and insights that foster innovation and collaboration. The company’s market position is reinforced by its extensive network of industry experts and its commitment to delivering reliable, forward-thinking content. Its unique value proposition lies in combining deep sector-specific knowledge with scalable solutions, enabling clients to make informed decisions and drive growth in an increasingly competitive global landscape.
