Head of Marketing at Mapbox

Mapbox

Mapbox US·4h ago

ExecutiveFull-timeGitGo

Salary Range

$190,400 - $257,600 /year

Estimated

This salary is estimated based on similar roles. The actual salary may vary.

About the Role

We are looking for a Head of Marketing to lead and unify the core marketing functions at Mapbox—corporate marketing and communications, demand generation, and product marketing. This role focuses on shaping and executing our go-to-market strategy to drive business growth.

Key Responsibilities

→Define and drive a unified marketing strategy aligning brand, demand generation, and product marketing with company goals
→Recruit, mentor, and lead a high-performing marketing team across demand generation, product marketing, and corporate marketing
→Spearhead integrated campaigns to boost developer adoption, self-serve sign-ups, and enterprise pipeline
→Craft clear positioning and messaging for the Mapbox portfolio across technical and business audiences
→Evolve the Mapbox brand identity and voice to reflect innovation, scale and global impact
→Actively contribute to campaign planning, content creation, and launch execution
→Partner with Product, Sales, Developer Relations, and Customer Success to align messaging, timing, and strategy

Requirements

✓10+ years in B2B marketing, with 4+ years leading multi-function teams
✓Track record of boosting sign-ups, conversions, and revenue through integrated campaigns
✓Deep expertise in SEO, SEM, content, email, and social media marketing
✓Proficiency in web analytics, marketing automation, CRM, A/B testing, and CRO
✓Strong storytelling and communication skills to influence stakeholders
✓Experience working with media, analysts, and agencies to amplify brand visibility