Loading...
ManagerFull-time
Salary Range
$108,800 - $147,200 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are looking for an experienced Integrated Marketing Lead to join Midi Health. This role will support the planning and execution of high-impact, cross-channel campaigns across brand, product, RX, and supplements.
Key Responsibilities
- →Translate brand and product strategy into integrated campaign plans
- →Define campaign narrative, messaging hierarchy, and channel roles
- →Develop integrated briefs and GTM frameworks for major launches
- →Partner closely with Brand, Growth, Lifecycle, Organic Social, Influencer, PR, Partnerships, Product Marketing, and Clinical stakeholders
- →Support integrated launch planning across major company initiatives
- →Evaluate campaigns against defined objectives
Requirements
- ✓6–10+ years of experience in integrated marketing, campaign strategy, product marketing, or cross-channel marketing roles
- ✓Experience leading or coordinating multi-channel campaigns in high-growth environments
- ✓Strong understanding of GTM planning and messaging systems
- ✓Highly organized with the ability to manage complex timelines and multiple stakeholders
- ✓Strong cross-functional communicator who can influence without direct authority
- ✓Analytical and business-minded, with the ability to connect campaign strategy to business outcomes
- ✓Comfortable operating in ambiguity and building process where needed
Free to sign up. Takes 30 seconds.
