Email Marketing Manager at Nebius

Why work at Nebius Nebius is leading a new era in cloud computing to serve the global AI economy. We create the tools and resources our customers need to solve real-world challenges and transform industries, without massive infrastructure costs or the need to build large in-house AI/ML teams. Our employees work at the cutting edge of AI cloud infrastructure alongside some of the most experienced and innovative leaders and engineers in the field. Where we work Headquartered in Amsterdam and listed on Nasdaq, Nebius has a global footprint with R&D hubs across Europe, North America, and Israel. The team of over 1400 employees includes more than 400 highly skilled engineers with deep expertise across hardware and software engineering, as well as an in-house AI R&D team. The role Email Marketing Manager The Email Marketing Manager is responsible for developing and executing email marketing strategies to support Nebius prospects and customers throughout their entire customer journey. Strategy & Planning: Develop and implement email marketing strategies to support the 3 main stages of customer journey: • Pre-sale: customer-centric awareness messaging to core audience and sales sequences to inbound requests. • Pipeline: nurture program with consideration content driving contact acquisition and digital pipeline. • Post-sale: customer-centric messaging driving loyalty and advocacy. This includes: • identifying and segmenting target audiences, setting campaign objectives, and defining KPIs. email strategy for event amplification (pre- and post-event). • owning and managing annual email marketing calendar for Nebius. • collaborating with Product Marketing Team to ensure alignment with transactional service emails. Content Creation & Curation: • Write or source writing of engaging email copy, subject lines, and calls to action, ensuring they are aligned with tone of voice, QA standards, and best practices. • When email content is sourced from internal stakeholders, ensure alignment with tone of voice, QA standards, and best practices. • Collaborate closely with the design team to design engaging email templates and get all necessary imagery for every email campaign. Influence the usage of creative automation to accelerate production. • Handle approval of legal or SME stakeholder if appropriate. • Collaborate with internal stakeholders to define and document tone of voice and maintain style guide. Email Campaign Execution: Execute end-to-end email campaigns, including crafting/sourcing compelling content, designing engaging email templates in Hubspot, and managing email audiences. Support Ad Hoc email activities such as Product launches, terms of service updates, go-to-market activities, event invitations and follow-ups, sales plays, etc. Performance Analysis & Optimization • Track, analyze, and report on email campaign performance, focus on engagement (uCTO) versus core audience. • Establish internal Benchmarks aligned with past performance and industry recommendations and define success metrics for individual campaigns • Own core audience criteria, refreshing as appropriate. • Identify areas for improvement in email campaigns and implement strategies to optimize performance, including A/B testing different elements (sender, subject, copy, CTA). • Influence Data & Analytics Marketing team to report Email Marketing contribution to marketing successes and ROI measurement Collaboration: Collaborate with other teams, such as Product marketing, Product, Design & Brand, and Sales, to ensure alignment to business priorities and consistency in messaging. Partner with Marketing Automation Manager to: • Supplement audience data, optimize segmentation, and generate insights to inform future strategies. • Optimize and expand Nebius Communication Preferences. Compliance: Ensure all email marketing activities comply with relevant regulations and best practices, such as GDPR and CAN-SPAM. Staying Current: Keep up to date with the latest email marketing trends, technologies, and best practices. Requirements: • Understanding of AI technologies and trends • Proven experience in email marketing and end-to-end campaign execution • Hands-on experience with CRM platforms (HubSpot is a strong advantage) • Ability to build and manage email strategies across the full customer journey • Strong skills in campaign analysis, reporting, and A/B testing • Native English speaker with strong copywriting and cross-team collaboration skills What we offer • Competitive salary and comprehensive benefits package. • Opportunities for professional growth within Nebius. • Flexible working arrangements. • A dynamic and collaborative work environment that values initiative and innovation. We’re growing and expanding our products every day. If you’re up to the challenge and are excited about AI and ML as much as we are, join us!