Loading...
ManagerFull-timeAWSGit
Salary Range
$108,800 - $147,200 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are looking for a Marketing Manager to join Next Health, a leader in functional medicine and wellness throughout the United States. This role will serve as a key partner to Next Health’s franchise and corporate locations, supporting local growth, ensuring brand consistency, and executing national marketing initiatives at the local level.
Key Responsibilities
- →Serve as the primary marketing support partner for assigned franchise and corporate locations
- →Execute national marketing initiatives and campaigns at the local level across digital, social, email/SMS, and grassroots channels
- →Guide franchise owners, GMs, and corporate teams on approved local marketing tactics, timelines, and best practices
- →Ensure all local marketing efforts comply with brand standards, regulatory requirements, and approved messaging
- →Monitor location-level performance metrics (leads, bookings, conversion rates, ROI) and provide clear, actionable recommendations
- →Coordinate with internal teams and approved agencies supporting paid media, local SEO, reputation management, and CRM execution
- →Support onboarding and training of new franchise and corporate locations on marketing platforms, tools, and processes
- →Maintain and support the use of franchise marketing playbooks, toolkits, calendars, and SOPs
- →Identify execution gaps, performance risks, or non-compliance issues and escalate appropriately
- →Support rollout of new offers, services, and campaigns across the network in alignment with corporate timelines
- →Contribute feedback from the field to inform continuous improvement of marketing programs and resources.
Requirements
- ✓5–7+ years of hands-on marketing experience, ideally supporting franchise and/or multi-unit corporate locations in retail, hospitality, fitness, or health/wellness
- ✓Proven experience executing omni-channel marketing campaigns, including paid digital, social, email/SMS, and local activations
- ✓Comfort working directly with franchise owners, GMs, and field operators in a support and advisory capacity
- ✓Strong understanding of performance metrics, with the ability to analyze results and translate data into clear, actionable recommendations
- ✓Experience collaborating with internal teams, external agencies, and approved vendors to execute marketing initiatives
- ✓Familiarity with marketing technology platforms (CRM, email/SMS, paid media dashboards, local SEO, reputation management)
- ✓Highly organized, detail-oriented, and able to manage multiple locations, priorities, and timelines simultaneously
- ✓Clear, confident communicator who can balance brand standards, compliance requirements, and local market needs
- ✓Comfortable operating in a regulated or compliance-driven environment, with attention to accuracy and consistency.
