Loading...
Marketing Automation Specialist - 1 Year Contract (Hybrid) at Nitrosoftwareinc
NitrosoftwareincToronto, CanadaΒ·6d ago
Mid LevelFull-timeGitAI
Salary Range
$44,200 - $59,800 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are looking for a Marketing Automation Specialist to join our team at Nitro. This role focuses on optimizing and streamlining marketing processes with a focus on digital communications, marketing reporting and analytics, and lead conversion optimizations.
Key Responsibilities
- βExecute, launch and optimize email, web chat, and in-product marketing communication campaigns
- βDevelop new campaigns across digital platforms and monitor and enhance current campaigns
- βCollaborate with content and design teams to create compelling content
- βMonitor engagement rates and communication of KPIs to measure campaign effectiveness
- βMonitor lead conversion rates, identify bottlenecks and areas for improvement
- βCollaborate with sales enablement and rev ops to define lead conversion processes
- βManage Daily systems/fail safe checks to ensure lead performance
- βStay updated with digital marketing best practices and industry trends
Requirements
- βBachelor's degree in marketing, Business, or related field
- β5+ years of progressive experience in marketing
- βProven track record of managing successful email marketing campaigns
- βProficiency in marketing automation platforms and CRM systems
- βStrong analytical skills with the ability to interpret data
- βExperience with Intercom and Qualified a plus
- βExcellent project management skills
- βExceptional communication and interpersonal skills
Benefits
- β Comprehensive benefits package including health insurance, dental and vision coverage
- β Pension/401k matching
- β Flex Time Off
- β Hybrid Work model with 3 days in-office and 2 days remote
