Senior Growth Marketing Manager (SEO, AEO) at Onetrust

Strength in Trust OneTrust’s mission is to enable innovation through the responsible use of data and AI. We believe that ensuring data is trusted shouldn’t slow teams down—it should accelerate what’s possible. This led us to develop the first technology platform for responsible data use in 2016. Today, with AI representing the latest and most impactful expansion of data yet, OneTrust is once again redefining what responsible innovation looks like. OneTrust, the AI‑Ready Governance Platform™, unifies regulatory intelligence, automation, and connected governance workflows so businesses can continue to move at the speed of AI while ensuring good governance to prevent data misuse at scale. Trusted by thousands of organizations worldwide, OneTrust is shaping the future where trusted data becomes a transformative force for business and society. The Challenge We’re seeking a Senior Growth Marketing Manager to lead our SEO, AEO, and GEO strategy and drive measurable pipeline growth through organic and AI-driven channels. Reporting to the VP of Growth Marketing, this role will expand OneTrust discoverability, improve site performance, and translate search and AI insights into clear content and web priorities. This role is focused on business impact — not just traffic. Your Mission Lead SEO / AEO / GEO strategy & execution – • Lead and execute our global SEO, AEO, and GEO strategy. • Identify high-impact opportunities aligned to priority personas and regions. • Conduct keyword, intent, and competitive analysis to inform roadmap decisions. • Partner across the business to scale impact (I.e., engineering for scaled technical enhancements, PR/social for third-party citations, and more). Co-create and optimize high-impact content • Co-create and optimize search-driven content with Content and Product Marketing teams, contributing directly to drafting and structuring key pages. • Use AI tools to accelerate research, drafting, and on-page optimization while maintaining strong brand voice. • Prioritize topics and updates that drive incremental visibility and qualified traffic. • Continuously optimize solution, persona, and resource content for traditional and AI-powered search environments. Support measurement and reporting • Monitor organic and AI-driven performance, including engagement and assisted conversions. • Partner with Marketing Operations to connect search performance to pipeline influence. • Contribute to clear, executive-ready growth reporting. Prioritize and operationalize improvements • Triage opportunities surfaced by analytics and optimization tools. • Recommend scalable improvements across templates and high-impact pages. • Collaborate with UX and cross-functional teams on targeted enhancements. What Success Looks Like • Increased visibility across priority search and AI channels • Improved performance of key web content • Clear linkage between organic/AI traffic and pipeline contribution • Strong alignment between search strategy and enterprise growth goals • Strong collaboration across the business You Are You are growth-minded and very comfortable navigating the evolving landscape of search. You’re a strong collaborator who can influence without direct authority. You are focused on delivering and can clearly communicate measurable business outcomes. Your Experience Includes • 5–8 years in SEO, Growth Marketing, or Digital Strategy within B2B SaaS • Strong understanding of technical SEO, content-led optimization, and AI-driven search trends (AEO/GEO) • Experience using AI tools to support scalable content creation and optimization • Experience working cross-functionally with Web, Content, Engineering, and Analytics teams • Strong reporting and data storytelling skills: You’re capable of translating complex SEO/AEO performance data into clear, actionable narratives that drive business decision-making. • Experience with enterprise CMS platforms (AEM a plus) and SEO/AEO/GEO tools (i.e., Google Search Console, Semrush, Profound) For California, Colorado, Connecticut, Nevada, New York, Rhode Island, and Washington-based candidates: the annual base pay range for this role is listed below. Within this range, individual pay is determined by several factors, including location, job-related skills, work experience, and relevant education and/or training. This role may also be eligible for discretionary bonuses, equity, and/or commissions, as well as benefits. Salary Range$139,050—$208,575 USD Where we Work We are embracing an office-first culture, encouraging three days a week in office for most roles, with meaningful opportunities to collaborate and celebrate in person. Each role may have specific requirements or flexibility depending on the scope of the position, so we encourage you to verify this with your recruiter during your first interview. Benefits As an employee at OneTrust, you will be part of the OneTeam. That means you’ll receive support physically, mentally, and emotionally so that you can do your best work both in and out of the office. This includes comprehensive healthcare coverage, flexible PTO, equity RSUs, annual performance bonus opportunities, retirement account support, 14+ weeks of paid parental leave, career development opportunities, company-paid privacy certification exam fees, and much more. Specific benefits differ by country. For more information, talk to your recruiter or visit onetrust.com/careers. Resources Check out the following to learn more about OneTrust and its people: • OneTrust Careers on YouTube • @LifeatOneTrust on Instagram Your Data You have the right to have your personal data updated or removed. You also have the right to have a copy of the information OneTrust holds about you. Further details about these rights are available on the website in our Privacy Overview. You can change your mind at any time and have your personal data removed from our database. In order to do this you must contact us and let us know you wish to be removed. The request should be made on the Data Subject Request Form. Recruitment fraud warning: OneTrust is aware of scams involving false offers of employment with our company. The fraudulent jobs, interviews and job offers use fake websites, email addresses, group chat and text messages. Be aware that we never ask candidates for personal information, IDs or bank information during the interview process. We do not interview prospective candidates via instant message or group chat, and do not require candidates to purchase products or services, or process payments on our behalf as a condition of any employment offer. Please note that any legitimate interview availability requests will come directly from a OneTrust recruiter with an "@onetrust.com" email address. You may also receive legitimate emails from "@us.greenhouse-mail.io". Recruiters will only reach out to candidates who have applied for a role through our ATS (Greenhouse) or prospects via LinkedIn InMail. Job offers will come from a recruiter and may have a "@docusign.net" email address. For more information or if you have been targeted please reach out to [Upgrade to PRO to see contact]. Our Commitment to You When you join OneTrust you are stepping onto a launching pad — the countdown has begun. The destination? A career without boundaries working alongside a diverse and inclusive crew who is passionate about doing meaningful work. As a pioneer, your voice and expertise will help chart the direction of an entirely new category. Our commitment to putting people first starts with you. Your growth is part of the mission. Our goal is to give you the power to embark on the next phase of your uniquely, unique career. OneTrust provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by local laws.