Senior Marketing Manager - CRO Experience Required at Pfm

Precision for Medicine is the first global precision medicine clinical research services organization, purpose-built to improve the clinical research and development process for new therapeutics. Our novel approach integrates clinical operations excellence, with laboratory expertise, and advanced data sciences to inform every step. We apply our expertise to trials at all stages—from early development through approval—with embedded experience in oncology and rare disease. With over 3500 dedicated professionals and offices worldwide, we stand ready to help accelerate life-changing treatments anywhere around the globe. We are seeking an accomplished Senior Marketing Manager to drive strategic marketing initiatives that support our expanding Autoimmune therapeutic area business (both full-service outsourcing [FSO] and Functional Service Provider [FSP] models), and our core CRO portfolio. This role requires a highly autonomous leader with strong cross‑functional collaboration skills and the ability to translate global strategy into high‑impact execution. In this position, you will shape and refine service messaging, design and deliver integrated marketing campaigns, generate qualified leads, and empower a growing sales team in achieving their targets. You will work closely with sales and operational stakeholders to elevate market awareness, strengthen our value proposition, and accelerate lead generation across key service lines. • Service Marketing & Content Development • Lead and own strategic planning of marketing efforts for assigned areas, specifically all therapeutic marketing for our growing Autoimmune therapeutic area, clinical FSP, and related services. Support other services within our CRO offerings as assigned • Create messaging frameworks relating Feature/Advantage/Benefit (FAB) with proof points to optimize market positioning • Work with stakeholders (and agencies as needed) to create compelling, differentiated messaging based on the FAB analysis to drive product awareness and engagement with clients • Develop content strategies to leverage the messaging, considering omnichannel approaches • Drive the development, implementation, and optimization of sales enablement tools to activate the sales force in attainment of financial targets • Identify Autoimmune and FSP client profiles in cooperation with Lead Generation and Inside Sales Team • Digital Marketing & Social Media • Develop and execute a digital content strategy, leveraging an omni-channel approach including blogs, website, SEM, SEO, AI search, social media, and other channels. • Ensure consistent messaging and engagement with key stakeholders across digital platforms. • Monitor impact of digital strategy to prioritize highest ROI activities • Thought Leadership & Stakeholder Engagement • Collaborate with operational, medical/scientific and commercial teams to identify relevant topics and ensure high-quality content delivery. • Incorporate a thought leadership strategy demonstrating Precision’s focused approach to autoimmune, oncology, rare indications, and other areas identified by commercial strategy, using video, white papers, and other channels to maximize exposure • Proactively, work with stakeholders across Precision businesses to foster convergence and holistic storytelling • Event Management • Lead cross-functional planning and execution of a yearly conference strategy for assigned areas including budgeting, messaging, and execution in partnership with the PFM event team. • Attend select events in person • Leadership & Strategic Contribution • Provide expertise and guidance to team members and cross-functional partners. • Lead and manage complex projects or functional areas, ensuring alignment with business goals. • Actively contribute to the development of departmental strategies and marketing plans. • Continuously improve technical skills and stay current with emerging technologies and marketing trends. • Ensure projects are delivered on time and within budget across the entire project lifecycle. • Provide competitive intelligence input to drive growth strategies. • Mentor junior team members and contribute to talent development across the marketing function • Serve as a strategic advisor to senior leadership on marketing initiatives and business impact • • Reporting: • Monthly reporting on all activities relevant to assigned business areas, conference planning and updates, podcasts, webinars and other key activities. • Deliver actionable insights and strategic recommendations based on performance metrics, market trends, and stakeholder feedback Minimum Education & Experience: • Bachelor’s degree in a related field and a minimum of 12 years of relevant work experience in Marketing, Communications, Life Sciences, biotech, or healthcare sectors; advanced degree plus a minimum of 4 years of relevant work experience a plus. • 6–8 years of experience in a marketing role with a proven track record of independently leading projects, including customer-facing initiatives. • Demonstrated experience in therapeutic area marketing and FSP services; specific experience in Autoimmune and familiarity with broader clinical CRO services is a strong plus. Or equivalent combination of education, professional training and experience that provides the individual with the required knowledge, skills, and abilities to perform the job. • Proven success in developing webinars and live events, including speaker coordination and promotional strategy. • Exceptional analytical and problem-solving skills, with the ability to communicate complex information clearly and effectively. • Proficiency in project management tools and methodologies, including scheduling, budgeting, and status reporting. • Strong leadership and organizational skills, with a track record of effective stakeholder engagement. • Ability to identify and present data-driven insights that influence strategic decision-making. • Skilled in building and maintaining strong customer relationships through active listening and thoughtful inquiry. • Solid understanding of end-to-end work processes, with the ability to assess and optimize for efficiency and effectiveness. • Follows Company's Principle and code of ethics on a day-to-day basis. • Shows appreciation for individual talents, differences, and abilities of fellow team members. • Listens and responds with appropriate actions. • Leads change initiatives and continuous process improvements. #LI-OS1 #LI-Remote We invite you to learn more about our growing organization serving our clients that are researching ground breaking cancer therapies. We strive to ensure employees feel appreciated for the contributions they make every single day. You will provide input and have your ideas valued and nurtured, impacting positive change for the company. Any data provided as a part of this application will be stored in accordance with our Privacy Policy. For CA applicants, please also refer to our CA Privacy Notice. Precision Medicine Group is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, age, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status or other characteristics protected by law. If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact Precision Medicine Group at [Upgrade to PRO to see contact]. 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