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Mid LevelContract
Salary Range
$68,000 - $92,000 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are seeking a talented Ecommerce Marketing Copywriter to craft compelling email and SMS campaigns that nurture customer relationships, drive engagement, and increase repeat purchases. This role centers on retention-driven marketing and requires experience writing graphic-based email copy that aligns closely with brand voice and tone.
Key Responsibilities
- →Write clear, engaging, and conversion-focused copy for email sequences and SMS outreach.
- →Develop messaging that strengthens customer retention and repeat purchase behavior.
- →Support nurturing campaigns across lifecycle stages, including welcome flows, repeat purchase prompts, and re-engagement sequences.
- →Partner with designers to craft copy for graphic-intensive email layouts that enhance storytelling and engagement.
- →Maintain consistent brand voice and tone across all messaging.
- →Work with the marketing team to align messaging with retention strategy and campaign goals.
- →Use performance insights to iterate and improve open rates, click-through rates, and conversions.
Requirements
- ✓2+ years of experience in email and SMS copywriting, ideally within ecommerce.
- ✓Experience writing graphic-based email copy that supports visual design and engagement.
- ✓Background in retention marketing and lifecycle campaign development.
- ✓Experience working within or marketing to the outdoor recreation industry.
- ✓Strong writing skills with the ability to adapt tone and voice to a specific audience.
- ✓Deep understanding of retention marketing principles and customer lifecycle strategy.
- ✓Resourceful and detail-oriented approach, capable of producing high-quality copy with minimal direction.
- ✓Strong collaboration skills when working with design, marketing, and analytics teams.
- ✓Excellent written and verbal English communication skills.
- ✓Analytical mindset with the ability to use performance data to refine and improve messaging.
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