Sr. Sales Manager, Maryland at Terrascend

At TerrAscend, we don’t just grow cannabis — we grow possibility. Whether it's cultivating top-tier flower, supporting patients with trusted therapies, or crafting premium products for adult use, we’re here to elevate lives. As a trailblazer in the cannabis industry, our roots run deep and our sights are set high. If you're ready to shape the future of cannabis with a team that believes in quality, care, and community — let’s grow together. The Sr. Sales Manager, is responsible for all sales activity to third party customers and wholesale accounts in their assigned territory. This position reports to the Director of Sales, Wholesale for the Northeast Business unit. This position requires frequent travel throughout the assigned territory (Maryland). Responsibilities • Develop, motivate, and engage Territory Sales Manager(s) in your assigned territory. • Own key accounts that represent significant Market Share to our wholesale business strategies. • Drive, develop, and execute strategic plans to achieve monthly and quarterly sales targets. • Build and maintain long-lasting, strong relationships with customers while partnering with them to better understand their business objectives and needs. • Develop and launch a joint business planning program with partners, internal and external • Execute Key (and strategic) Accounts Strategy at state level. • Create and communicate sales goals to ensure senior level executives are informed of the progress of those goals. • Understand and share industry-specific patterns, trends, and landscapes in the state. • Effectively communicate value propositions through presentations and proposals. • Report on forces that shift strategic directions of accounts and tactical budgets. • Maintain and report pipeline of sales to accurately forecast. • Work closely with Marketing, Planning, and Commercial partners to achieve sales goals and strategic objectives. • Attend conferences/trade shows and travel to visit partners, as needed. • Other duties as assigned. Qualifications and Experience • Experience leading a team as a sales leader; including coaching and team development. • Cannabis experience highly preferred. • Bachelor’s degree preferred but not required. • A deep understanding of the market services/products in our industry and market. • Great communication and presentation skills. • Expert level interpersonal skills. • Ability to accurately forecast sales. • Leadership skills to manage all sales and account managers. • Strong Excel, Word, PowerPoint, and technical skills. • Capacity to mentor and coach people. • Ability to analyze data to find trends and problems. • Ability to travel 50%+. • Background Check Required. Perks Rolled Just for You (for Benefits-Eligible Roles) - Comprehensive Health Coverage – Medical, dental, vision, and prescription plans available for employees and their dependents. - Mental Health & Wellness Support – Access to the AI-powered Sabender platform, confidential counseling and life coaching through PAS, nutrition coaching, and discounts at Husk Fitness. - Flexible Paid Time Off (PTO) – Generous PTO to support work–life balance (availability may vary by state—ask your recruiter for details). - Employee Assistance Program (EAP) – Free, confidential support for mental health, financial planning, legal matters, and more. - Paid Parental Leave – Dedicated time to rest, recharge, and care for your growing family. - 401(k) with Company Match – Save for the future with a 4% company match and immediate vesting. - Pet Insurance – Affordable coverage options to keep your pets healthy. - Employee Discounts – Exclusive savings at any of TerrAscend’s 39+ dispensary locations. - Recognition Program – Earn points through peer-to-peer recognition and redeem for Amazon rewards or gift cards. - Disability & Life Insurance – Company-paid protection for life’s unexpected moments. *** Background Check Requirement *** As a condition of employment, a complete background investigation will be conducted based on the rules of the specific State in which the employee is hired. Typically, the state investigative process includes a state and federal background check. EEO Statement At TerrAscend, employees and applicants are evaluated based on their qualifications, skills, and ability to perform the duties and responsibilities of the position. TerrAscend is committed to assuring equal employment opportunities to all employees and applicants. TerrAscend is an equal opportunity employer. In accordance with applicable law, we prohibit discrimination based on race, color, religion, creed, gender, pregnancy or related medical conditions, age, national origin or ancestry, physical or mental disability, genetic information, sexual orientation, to include gay, lesbian, bisexual, transgender and gender identity, or any other consideration protected by federal, state or local laws. Our commitment to equal opportunity employment applies to all persons involved in our operations and prohibits unlawful discrimination by any employee, including supervisors and coworkers. Disclaimer This job description is not an employment agreement or contract. Management has the exclusive right to alter this job description at any time without notice. The list of job responsibilities, skills, duties, requirements, and the like is not exhaustive, rather it is illustrative of the current essential functions required for the position. This organization participates in E-Verify. This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. E-Verify Works for Everyone For more information on E-Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS. Esta Organización Participa en E-Verify. Este empleador participa en E-Verify y proporcionará al gobierno federal la información de su Formulario I-9 para confirmar que usted está autorizado para trabajar en los EE.UU.. Si E-Verify no puede confirmar que usted está autorizado para trabajar, este empleador está requerido a darle instrucciones por escrito y una oportunidad de contactar al Departamento de Seguridad Nacional (DHS) o a la Administración del Seguro Social (SSA) para que pueda empezar a resolver el problema antes de que el empleador pueda tomar cualquier acción en su contra, incluyendo la terminación de su empleo. Los empleadores sólo pueden utilizar E-Verify una vez que usted haya aceptado una oferta de trabajo y completado el Formulario I-9. Para más información sobre E-Verify, o si usted cree que su empleador ha violado sus responsabilidades de E-Verify, por favor contacte a DHS. Statement on External Recruiting Agencies TerrAscend and all affiliates do not accept blind resume submissions from external recruiting agencies. No fee will be paid to agencies who submit candidates without being under contract for an active search with TerrAscend. .