Marketing Manager – Operations & Demand Generation at The Global Talent Co

The Global Talent Co

Mexico·4d ago

ManagerFull-timeGitAI

Salary Range

$28,900 - $39,100 /year

Estimated

This salary is estimated based on similar roles. The actual salary may vary.

About the Role

You will work with a fast-growing AI technology company that is redefining industrial automation through advanced computer vision and robotics intelligence. As the Marketing Manager – Operations & Demand Generation, you will be a key driver of revenue growth, owning demand generation, account-based marketing (ABM), and marketing operations.

Key Responsibilities

→Execute multi-channel demand generation and ABM campaigns to engage ICPs and drive qualified pipeline.
→Partner with sales and marketing leadership to develop account plans and targeted messaging.
→Own and architect HubSpot, including workflows, lead scoring, automation, and integrations.
→Manage and optimize the marketing tech stack, including ZoomInfo, Nooks, Dripify, and digital advertising platforms.
→Enable SDR and sales teams with accurate account data, buyer personas, and outreach sequences.
→Plan and manage industry events, trade shows, and webinars.
→Build attribution models, dashboards, and performance reports to measure ROI.
→Analyze performance data and provide actionable insights to improve conversion rates.
→Continuously improve marketing operations to support scale and revenue growth.

Requirements

✓Bachelor’s degree in Marketing, Business, Communications, or a related field.
✓4–8+ years of experience in B2B SaaS or enterprise marketing, with a focus on demand generation, ABM, and growth marketing.
✓Expert-level experience with HubSpot Marketing Hub (certification preferred).
✓Hands-on experience managing LinkedIn Ads, Google Ads, and other paid acquisition channels.
✓Strong experience with analytics, attribution, and performance reporting.
✓Proven ability to collaborate closely with sales and revenue teams.
✓Excellent written and verbal English communication skills.
✓Highly organized, detail-oriented, and comfortable operating in a fast-paced environment.