Nielsen is looking for a Sr. Account Executive for our Audio line of business, to focus on driving revenue and forging strategic partnerships across the digital audio ecosystem, including podcasting, streaming, and broadcast radio. This role is focused on accelerating the growth of Nielsen's Audio division through direct engagement with major streaming audio platforms, podcast networks, publishers, and key advertisers/agencies. In this role, the SAE will report to the Managing Director and will play a critical role in positioning Nielsen as the essential data and measurement partner for the rapidly evolving audio landscape. You will align your sales activities with company objectives and deep product understanding to deliver sustainable business growth.
β’ Execute against the sales strategy to achieve and exceed ambitious revenue targets for Nielsen's digital audio measurement products and services (including podcasting and streaming audio solutions) across all prospects and clients that align with Nielsen business objectives.
β’ Contribute to a results-driven culture that emphasizes accountability, innovation, and continuous improvement in the dynamic digital audio space.
β’ Monitor individual sales performance metrics and KPIs to identify areas for improvement and implement corrective actions.
β’ Deliver against New Business sales targets for podcast networks, streaming platforms, and digital audio publishers and contribute to their achievement through effective planning and execution.
β’ Monitor market trends, competitor activities, emerging trends in podcasting and streaming audio, and industry needs to identify opportunities and proactively address threats.
β’ Actively prospect and acquire new clients within major streaming audio platforms, podcast networks, and digital audio publishers to meet and exceed individual annual quotas and targets.
β’ Own and nurture relationships with C-suite and executive-level decision-makers (e.g., CEOs, CDOs, CMOs, and VPs of Revenue/Sales) within target organizations.
β’ Identify and capitalize on upsell and cross-sell opportunities within the existing client base across Nielsen's audio measurement portfolio.
β’ Independently manage the full sales cycle from initial prospecting and lead qualification to negotiating and closing contracts, often under demanding timelines and deadlines.
β’ Structure complex commercial agreements with major media companies and demonstrate expert negotiation and closing skills.
β’ Build and maintain strong, lasting relationships with key customers, partners, and stakeholders at the executive level through both virtual and in-person meetings.
β’ Represent Nielsen at key industry events, conferences, and meetings (e.g., Podcast Movement, IAB Podcast Upfronts), building brand visibility and cultivating a robust network of industry contacts.
β’ Serve as a thought leader in the digital audio measurement space.
β’ Serve as a subject matter expert in direct client pitches, effectively communicating the value proposition of Nielsen's data-driven insights and how they solve critical business challenges for audio stakeholders.
β’ Maintain a deep and current understanding of the entire digital audio landscape, including business models, competitive offerings, audience measurement standards, and emerging trends in both podcasting and streaming audio.
β’ Possess and apply a strong working knowledge of the audio ad technology space, including programmatic trading, supply-side platforms (SSPs), demand-side platforms (DSPs), and ad verification/attribution solutions.
β’ Develop and execute strategic plans for your assigned territory and client roster of podcast networks, streaming platforms, and digital audio publishers.
β’ Work closely with the Account Management team and other leads to identify top product opportunities across Nielsen's audio measurement services.
β’ Partner closely with Product, Engineering, and Client Service teams to relay market feedback, influence product roadmaps, and ensure seamless delivery and adoption of Nielsen's solutions.
β’ Collaborate with operations, enablement, marketing, and product teams to ensure a unified approach that drives customer satisfaction.
β’ Assist in the development and implementation of client-specific sales strategies for the digital audio ecosystem, working closely with the sales team to support strategic client relationships and drive key initiatives.
β’ Translate complex measurement solutions into clear, tangible client value propositions.
β’ Demonstrate a high level of self-motivation and the ability to operate effectively and autonomously in a fast-paced environment with minimal direct supervision.
β’ Maintain accurate sales forecasts, activity reports, and performance metrics using CRM tools (e.g., Salesforce).
β’ Maintain a detailed and accurate sales pipeline in Salesforce, ensuring data integrity for effective sales reporting and forecasting.
β’ Prepare for and lead regular internal and external meetings, including Quarterly Business Reviews (QBRs), to showcase value and plan for future growth.