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ManagerFull-timeMachine Learning
Salary Range
$142,000 - $156,000 /year
About the Role
Zoox is seeking a Loyalty Marketing Manager to build a best-in-class loyalty and retention program from the ground up. This role will focus on creating innovative strategies to increase customer lifetime value, reduce churn, and foster brand advocacy.
Key Responsibilities
- →Define and implement innovative loyalty strategies to increase customer lifetime value (CLV), reduce churn, and foster brand advocacy.
- →Design, launch, and manage the Zoox loyalty program from the ground up, creating a world-class experience that drives customer engagement, increases ride frequency, and builds brand affinity.
- →Develop and maintain a multi-year loyalty program roadmap, outlining key milestones, feature enhancements, and strategic initiatives to evolve the program over time.
- →Own all marketing promotions, including strategy, planning, execution, budget, tracking, and performance analysis.
- →Identify, evaluate, and execute new loyalty opportunities and strategic partnerships that enhance the value proposition for our riders.
Requirements
- ✓6+ years of experience, with 3+ years in loyalty marketing, customer promotions, customer retention, or a related role.
- ✓Proven experience launching and scaling a customer loyalty program from concept to execution.
- ✓Direct experience managing promotional campaigns and marketing budgets.
- ✓Familiarity with CRM and marketing automation platforms (e.g., Salesforce Marketing Cloud, Braze, Iterable).
- ✓Strong analytical skills with the ability to use data and customer insights to inform strategy and drive decision-making.
- ✓Exceptional communication and interpersonal skills, with the ability to influence and collaborate effectively across all levels of the organization.
- ✓Strong project management skills with a high attention to detail and the ability to manage multiple complex projects simultaneously.
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