Customer Marketing Manager - Maternity Leave Replacement at Catonetworks

Catonetworks

Tel Aviv District, Israel·3d ago

ManagerFull-timeRustGit

Salary Range

$84,864 - $114,816 /year

Estimated

This salary is estimated based on similar roles. The actual salary may vary.

About the Role

We are looking for a driven, hands-on, and collaborative Customer Marketing Manager to support our customer marketing initiatives during a maternity leave cover. This role will focus on execution, optimization, coordination, and keeping programs running smoothly.

Key Responsibilities

→Execute and optimize cross-sell and upsell campaigns across email, in-product messaging, events, and other channels.
→Manage timelines, assets, and coordination to ensure campaigns launch smoothly and on schedule.
→Manage customer engagement programs to ensure awareness of new products, services, and features.
→Support and optimize nurturing programs to guide customers through the upsell funnel and maximize revenue potential.
→Report on key metrics (e.g., NRR, ACV, and campaign impact) to provide actionable insights and drive continuous improvement.
→Work closely with senior leadership in Customer Success, Sales, Product Marketing, and Product teams to ensure campaigns align customer marketing with overall business goals.
→Partner with corporate marketing and communications teams to maintain consistent messaging.
→Use tools such as Salesforce and marketing automation platforms to plan, launch, and monitor campaigns.
→Maintain campaign documentation, processes, and internal updates.

Requirements

✓3–5+ years of experience in B2B marketing (preferably in tech).
✓Strong project management skills and ability to manage multiple initiatives at once.
✓Comfortable working cross-functionally and communicating clearly with stakeholders.
✓Experience with email marketing, webinars, events, and digital campaigns.
✓Organized, dependable, detail-oriented, and proactive.
✓Positive attitude and a team player: someone who is easy and enjoyable to work with.