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Mid LevelFull-timeRustData ScienceAI
Salary Range
$110,500 - $149,500 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are looking for a Product Manager, Activation & Growth to join Character.AI. This role owns the critical transition from first interaction to long-term engaged user, focusing on building systems that improve acquisition efficiency, accelerate time-to-value, and compound retention and monetization.
Key Responsibilities
- →Own activation funnels, onboarding flows, and new user experience optimization
- →Design and execute A/B experiments across activation, retention, and monetization
- →Build and iterate on growth loops and viral mechanics
- →Partner with data science on cohort analysis, funnel metrics, and experimentation rigor
- →Collaborate with core product to ensure new features are instrumented for growth impact
- →Partner with monetization on driving subscription conversion and optimizing the freemium model
- →Identify friction points across the user lifecycle using quantitative and qualitative insights
- →Define, track, and report on key growth metrics (activation rate, D1/D7/D30 retention, LTV)
Requirements
- ✓5+ years of consumer product management experience
- ✓Proven ownership of growth, activation, retention, and/or monetization metrics
- ✓Proven track record of measurable impact on acquisition, activation, or retention at scale
- ✓Strong analytical skills (cohort analysis, funnels, experimentation frameworks)
- ✓Experience designing, running, and interpreting A/B tests
- ✓Ability to move fast, prioritize ruthlessly, and operate in ambiguity
- ✓Strong design sensibility and UX intuition
