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Mid LevelFull-timeRustGitGo
Salary Range
$68,000 - $92,000 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
As the Product Marketing/Commercialization Manager supporting the Master Lock brand, you will help bring new security innovations to life by activating product strategy across packaging, messaging, and launch experiences. You will serve as a connective partner across teams, ensuring product intent is translated into clear, meaningful, and customer-centered materials that reflect the strength and trust associated with Master Lock.
Key Responsibilities
- →Coordinate packaging artwork development for Master Lock products from early concept through final production approval
- →Partner closely with Creative, Engineering, Regulatory, and external agency teams to ensure packaging is accurate, compliant, and aligned with Master Lock brand standards
- →Support version control, revisions, and cross-functional reviews with strong attention to detail
- →Help ensure packaging communicates product benefits clearly and thoughtfully for both professional and consumer audiences
- →Support the execution of go-to-market plans for Master Lock new product launches across B2C and B2B channels
- →Collaborate with Category and Brand teams to activate positioning through clear, benefit-led messaging
- →Translate technical product information into messaging that is accessible, engaging, and audience-focused
- →Work collaboratively with internal creative teams and external agencies to develop sell sheets, digital content, product videos, and catalog materials
- →Utilize structured project management tools to organize workflows and support transparency across teams
- →Identify potential risks or gaps early and work collaboratively to resolve them
Requirements
- ✓Strong organization and care for detail
- ✓Ability to collaborate across functions with confidence and empathy
- ✓Experience in packaging artwork development and commercialization processes
- ✓Understanding of B2B and B2C marketing strategies
- ✓Experience working with creative, engineering, and regulatory teams
- ✓Project management skills with attention to detail
- ✓Ability to navigate competing priorities and maintain cross-functional alignment
- ✓Experience with product launches and go-to-market planning
- ✓Strong written and verbal communication skills
- ✓Ability to translate technical information into accessible messaging
- ✓Experience with sell sheets, digital content, product videos, and catalog materials development
- ✓Familiarity with project management tools
- ✓Ability to identify risks and gaps in processes
- ✓Experience facilitating communication across stakeholders
- ✓Ability to contribute ideas that enhance process efficiency and shared understanding
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