Website Data Analyst at Gleanwork

Gleanwork

Bangalore·5d ago

Mid LevelFull-timeGitAI

Salary Range

$68,000 - $92,000 /year

Estimated

This salary is estimated based on similar roles. The actual salary may vary.

About the Role

Glean is seeking a Website Data Analyst to transform website data into clear insights, experiments, and growth opportunities. This role will own the end-to-end analytics foundation for the marketing site, working closely with Digital Marketing, Demand Gen, and Web teams to improve conversion, content performance, and overall user experience.

Key Responsibilities

→Own website analytics and tracking
→Implement and maintain web analytics across the marketing site using GA4 or equivalent
→Partner with web developers to ensure clean, consistent event tracking via GTM or other tag managers
→Define and maintain event taxonomies, UTM standards, and goal/conversion setup
→Analyze traffic, behavior, funnels, and conversion rates across key pages and user segments
→Identify drop-off points and friction in key journeys
→Proactively surface insights, trends, and anomalies and translate them into clear, prioritized recommendations
→Design and evaluate A/B and multivariate tests
→Build and maintain dashboards and recurring reports for stakeholders
→Ensure data accuracy and consistency across tools
→Monitor organic performance of key pages and content types

Requirements

✓3–5+ years in a web/digital analytics, growth, or marketing analytics role
✓Proven track record owning website analytics for a marketing site
✓Strong hands-on experience with Google Analytics 4 or equivalent
✓Proficiency with Google Tag Manager or other tag managers
✓Experience building dashboards in Looker, Tableau, Power BI, or similar
✓Comfortable writing SQL to pull and join data from data warehouses
✓Familiarity with A/B testing platforms
✓Understanding of UTM strategy, attribution basics, and marketing funnel metrics
✓Strong quantitative skills
✓Ability to translate complex data into clear stories and recommendations
✓Experience working cross-functionally with marketing, web/dev, design, and ops teams
✓Test-and-learn mindset
✓Familiarity with SEO tools
✓Experience tying website performance to down-funnel metrics in a CRM