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ManagerFull-timeRustAI
Salary Range
$108,800 - $147,200 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are looking for a Lifecycle Marketer to own our nurture strategy from first touchpoint to sales conversation. This high-impact role focuses on building and optimizing behavior-driven journeys that accelerate leads through the funnel.
Key Responsibilities
- βOwn the full lifecycle of lead nurture, from acquisition through to a sales-qualified conversation
- βBuild and manage segmented email campaigns driven by lead source, firmographic data, and behavioral signals
- βDesign audience logic and A/B testing that delivers the right message at the right moment in the buying journey
- βSupport onboarding flows that guide new users to key activation milestones
- βOwn reporting on all lifecycle journeys, open rates, click-through rates, and conversion rates
- βAudit existing buyers journey and find opportunities to layer in lifecycle touchpoints
Requirements
- β3β5 years in lifecycle marketing or relevant growth roles
- βDeep understanding of audience segmentation and behavioral trigger logic
- βExperience pulling data, building reports, and turning insights into optimization roadmaps
- βTrack record of building and launching nurture programs end-to-end
- βAbility to define a path forward without a complete playbook
- βExperience with marketing automation tools like HubSpot, Marketo, or customer.io
Benefits
- β Competitive salary ($160K-$180K) and variable compensation
- β Medical, dental, and vision coverage
- β Flexible vacation policy
- β 401(k) plan
- β Life insurance
- β Meaningful equity
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