Senior Product Manager - Ad Experiences & Interactive Advertising at Roku

About the Role

We are looking for a Senior Product Manager to join Roku's Ads Product team, responsible for monetizing the platform through innovative advertising solutions. This role involves leading the development of next-generation Ad Experiences and Interactive Advertising solutions that help marketers and advertisers drive high-impact sponsorships.

Key Responsibilities

• →Conduct market analysis and user research to identify monetization opportunities
• →Define and execute a multi-quarter roadmap for ad innovation products
• →Author comprehensive Product Requirement Documents and technical specifications
• →Partner with the UX team for rapid prototyping and A/B testing
• →Drive feature prioritization and process improvements
• →Serve as the "voice of the customer" for the engineering team
• →Lead cross-functional teams to navigate privacy regulations and advertising standards
• →Manage strategic relationships with 3rd-party technology vendors
• →Act as the internal authority on AdTech trends