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ManagerFull-timeGo
Salary Range
$81,600 - $110,400 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
We are looking for an Email Marketing Growth Manager to help grow our reverse lookup products through structured experimentation in email marketing. This role is focused on maximizing the business impact of email as a growth channel.
Key Responsibilities
- →Own the experimentation roadmap for email marketing growth
- →Run A/B tests across subject lines, preview text, email body copy, calls to action, content structure, offer presentation, and lifecycle messaging
- →Develop and prioritize experiments for pre-purchase conversion and post-purchase activation, retention, and re-engagement
- →Analyze email performance and user behavior to identify growth opportunities
- →Write clear testing hypotheses and propose copy variations
- →Partner with the Email Team on test implementation and campaign changes
- →Measure experiment results and define next steps
- →Perform daily reporting of email experiments
- →Control the monetary impact of experiments on company revenue
- →Maintain a backlog of email growth experiments and document learnings
- →Conduct market and competitor research to generate new hypotheses
- →Work with data and product stakeholders to ensure experiments are tied to measurable outcomes
Requirements
- ✓At least 3 years of experience in email marketing
- ✓At least 2 years of experience in growth and A/B test execution
- ✓Strong hands-on experience with experimentation in email or lifecycle marketing
- ✓Ability to generate testing ideas that improve conversion, activation, and retention
- ✓Strong copy instincts for writing and refining subject lines, CTAs, email messaging, and lifecycle content
- ✓Strong analytical skills and comfort working with performance data
- ✓Experience with tools such as Mixpanel, Customer.io, or similar platforms
- ✓Ability to work cross-functionally with email, growth, product, and analytics teams
- ✓Strong organization and clear communication
- ✓Fluent English
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