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Senior Audience & Consumer Insights Specialist I [Sr Data Analyst | Python | Git] at TheNielsenCompany
TheNielsenCompanyBangalore, in·1w ago
Mid LevelFull-timeGoData
Salary Range
$16,150 - $21,850 /year
This salary is estimated based on similar roles. The actual salary may vary.
About the Role
You will contribute to the successful implementation of planning software solutions for advertisers, media owners, and media agencies. These solutions assist companies in making decisions about their marketing communication budgets, specifically working with Nielsen Media Impact (NMI) and Nielsen One Planning (N1P).
Key Responsibilities
- →Serve as the technical lead for data integrity and delivery of new data projects
- →Dig into data, run independent queries, and diagnose root causes
- →Troubleshoot the end-to-end lifecycle of data loading, quality assurance, and software releases
- →Ensure clients receive timely and accurate insights
Requirements
- ✓High degree of autonomy and a detective mindset
- ✓Experience with data integrity and delivery of new data projects
- ✓Ability to troubleshoot data loading, quality assurance, and software releases
- ✓Familiarity with Nielsen Media Impact (NMI) and Nielsen One Planning (N1P)
Free to sign up. Takes 30 seconds.
About TheNielsenCompany
TheNielsenCompany is a global leader in providing data and analytics solutions to the media, marketing, and consumer goods industries. Founded in 1923 by Arthur C. Nielsen Sr., the company has established itself as a trusted source for market research and insights, helping businesses make informed decisions based on reliable data. With a presence in numerous countries, TheNielsenCompany has evolved over nearly a century to adapt to the changing landscape of consumer behavior and market trends, leveraging technology to deliver accurate and actionable intelligence. TheNielsenCompany offers a comprehensive suite of products and services, including consumer panel data, retail measurement, audience measurement, and digital analytics. Key features of their solutions include real-time data collection, advanced analytics, and customizable reporting tools that cater to the specific needs of brands, advertisers, and retailers. Their target audience spans across industries, from CPG companies and media networks to e-commerce platforms and government agencies, all seeking to understand market dynamics and consumer preferences. The company’s offerings are designed to provide deep insights into purchasing patterns, media consumption, and competitive positioning. A notable achievement for TheNielsenCompany is its development of the Nielsen Ratings, which have become the industry standard for television audience measurement. The company holds a dominant market position, recognized for its rigorous methodologies and commitment to data integrity. Its unique value proposition lies in its ability to combine traditional research techniques with cutting-edge technology, offering clients a holistic view of the market. This blend of innovation and reliability has cemented TheNielsenCompany’s reputation as an indispensable partner for businesses navigating the complexities of the modern marketplace.
